Tag Archive for: nonprofit

Shoestring Marketing Hacks for Nonprofits: AI, Video & Thought Leadership

Budget-friendly nonprofit marketing: AI SEO, video podcast clips, Apple Wallet passes & thought leadership.

Restricted Grants: How They Help, How They Hurt, and How to Release Them Strategically

Restricted grants for nonprofits can fuel impact—or strain cash flow. Learn when they help, hurt, and how to release funds wisely.

Leading with Purpose: Why Women Are the Future of Nonprofit Leadership

Women lead 75% of nonprofits but hold only 22% of leadership roles. Explore barriers and how authentic leadership drives change.

Find Your People: What Nonprofit Advocacy Really Looks Like Behind the Scenes

Advocacy in the nonprofit world often gets narrowed down to policy, awareness campaigns, or boardroom pitches. But as Courtney Johnson of Culinary Care reminds us, the most powerful kind of advocacy happens one relationship at a time—starting with yourself.

On this episode of A Modern Nonprofit Podcast, host Tosha Anderson sits down with Courtney Johnson, who founded Culinary Care at just 23 years old after losing her father to cancer. What began as a simple act of service—delivering a hot, restaurant-prepared meal to one patient—has grown into a mission-driven nonprofit serving cancer patients across regions.

This isn’t a story about scaling overnight. It’s a story about finding your people, listening to your community, and building a nonprofit that meets a need no one else was addressing.

Courtney didn’t launch Culinary Care with a perfectly polished plan. She started with a single goal: to give comfort and nourishment to cancer patients in outpatient care—people who often spend hours at treatment centers with no access to meals.

The turning point? A handwritten four-page letter from the first patient she served. That one story opened Courtney’s eyes to the emotional, physical, and financial weight patients carry—and helped her realize she wasn’t just delivering meals. She was delivering connection, dignity, and care.

That’s where advocacy truly began—not with a pitch deck, but with presence.

As a young founder, Courtney faced skepticism at nearly every turn. Lawyers, donors, and even friends questioned her decision to start a nonprofit with no culinary background, no logistics team, and no fundraising experience.

But instead of internalizing the doubt, she used it as fuel. “Every donation is like a vote,” she says. “It’s someone saying, ‘I believe in this mission—and in you.’”

Rather than trying to win everyone over, Courtney focused on finding the people who already believed in what she was building. From patients to donors to hospital staff, she built a community rooted in trust, transparency, and shared values.

This is where most nonprofit founders get stuck. They pour energy into convincing the wrong audience instead of connecting with the right one. As Courtney puts it: “You’re not here to change someone’s mind who doesn’t believe in your mission. You’re here to find the people who already do—and might not know you exist yet.”

Courtneyjohnsongraphic1

Courtney didn’t start with a massive donor list or a staff of 10. She worked full-time, delivered meals on her lunch break, and relied on family and friends to help grow the mission—one meal at a time.

Eventually, she expanded that model through intentional, mission-aligned fundraising. Instead of a traditional gala, she launched a Corporate Cook-Off—a unique, branded experience that aligned with her audience and her mission. Ten years later, it’s still their most successful annual event.

Her advice to founders? Start with your strengths. Don’t mimic what other nonprofits are doing if it doesn’t make sense for your mission. Get creative, stay authentic, and build with sustainability in mind.

One of the most compelling parts of Courtney’s journey is how Culinary Care stayed operational during the COVID-19 shutdown. When hospitals locked down and restaurants closed, she turned to her community, raised emergency funds, and delivered meals through creative new systems—with nurses stepping in to help.

That’s what advocacy looks like at its best: mutual mission alignment. When you partner with people who care about the same outcomes, advocacy isn’t a hard sell—it’s a shared effort.

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This episode isn’t just for nonprofit founders—it’s for anyone trying to lead with purpose and grow something meaningful. Courtney’s story reminds us that advocacy is less about shouting louder and more about showing up, listening, and building from trust.

If you’re a nonprofit leader looking for direction, motivation, or just a reminder that you’re not alone in this work—this one’s for you.

LinkedIn: ⁠https://www.linkedin.com/in/courtney-s-white/⁠

Website: ⁠https://culinarycare.org/⁠

Set Up a Nonprofit Chart of Accounts (Free Template)

Nonprofit Budgeting 101

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The Charity CFO is an accounting partner that truly understands nonprofits. Our team knows the missions that drive you, the obstacles that challenge you, and the dedication your job demands. We “get” nonprofits, because nonprofits are all that we do. If you need help with your accounting and bookkeeping, let’s talk.

Book a FREE consultation here!

Branding Beyond the Logo: What Nonprofits Must Know

In our latest episode of A Modern Nonprofit Podcast, Steven Picanza of ANEWbrand joins Tosha Anderson to talk all things branding, verbal identity, and the art of not overloading your homepage.

Too many nonprofits try to speak to all their audiences at once:

  • Donors
  • Program participants
  • Board members
  • Staff
  • Volunteers

The result? Websites that feel more like mazes than invitations.

When your homepage tries to do everything, it often does nothing well. People don’t know where to click, what matters most, or how to take action. And when there’s confusion, visitors disengage.

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Branding doesn’t have to be flashy. In fact, the most effective nonprofit brands are grounded in function—not flair.

Think of your brand like a kitchen. If it’s cluttered, outdated, and confusing, no one wants to spend time there. The same goes for your website, social media, or marketing materials. They should feel welcoming, efficient, and easy to navigate.

So how do you fix a cluttered brand? It starts with verbal identity—your voice, tone, and the words you use to communicate your mission.

Getting clear on how you sound helps you stay consistent across every touchpoint—from your homepage to your donation forms to your elevator pitch. When your language is clear, your message becomes memorable.

Is Your Verbal Identity Clear?

Verbal identity isn’t just for donors—it’s for your team.

Every staff member, board member, and volunteer should be able to recite your mission on command. If they can’t, your brand isn’t working internally. And if it’s not working internally, it won’t hold up externally either.

A strong brand creates alignment. It brings everyone on the same page with your purpose, values, and next steps.

Branding isn’t just about fundraising. It also impacts your ability to attract:

  • Mission-aligned staff
  • Skilled volunteers
  • Community partners

In today’s nonprofit landscape, where funding is shifting from government to private sources, your brand needs to do more than inspire—it needs to convert.

You don’t have to wait for your brand to be broken—or outdated—to take action.

Learn about simple tools you can use like:

  • Stakeholder surveys
  • External brand consultants

These can help you gather honest feedback and make strategic improvements.

Branding doesn’t have to mean starting over. Most of the time, it’s an evolution—not a revolution.

In a crowded digital world, clarity is what cuts through.

Get clear on who you are.
Get clear on who you’re talking to.
And most importantly—get clear on what you want them to do next.

Website: https://www.stevenpicanza.com/

Youtube: @Picanza

LinkedIn: https://www.linkedin.com/in/stevenpicanza/

Provide a ‘WOW’ Experience in your Nonprofit Marketing

Crafting an Online Presence: A Guide to Nonprofit Social Media

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The Charity CFO is an accounting partner that truly understands nonprofits. Our team knows the missions that drive you, the obstacles that challenge you, and the dedication your job demands. We “get” nonprofits, because nonprofits are all that we do. If you need help with your accounting and bookkeeping, let’s talk.

Book a FREE consultation here!

Why You Shouldn’t Be Giving Up on Federal Grants

Nonprofit leaders are facing a moment of reckoning: Is federal funding still worth it?

Delayed opportunities. Agency confusion. Shifting compliance rules. The politicization of DEI language. For many, walking away from federal grants feels like the safer route.

But Fielding Jezreel says hold on.

In this episode of A Modern Nonprofit Podcast, Fielding—Founder & President of Jezreel Consulting and one of the nonprofit sector’s top federal grant strategists—joins Tosha Anderson to make the case for why you shouldn’t give up on federal grants.

Because right now, funding isn’t just funding. It’s advocacy. It’s access. And it’s about staying visible in a system that’s changing fast.

Fielding shares what she’s seeing behind the scenes with her clients, including:

  • Agencies struggling to align executive orders with existing law
  • Application requirements changing—sometimes week to week
  • Entire divisions going quiet or disappearing (we’re looking at you, SBA)

Still, she encourages nonprofits to stay in the game. Because stepping back sends the wrong signal: maybe we didn’t need this money after all.

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Forecasting as a Nonprofit’s Financial Early Warning System

Many of the financial challenges that derail nonprofits—unexpected capital expenditures, seasonal fundraising gaps, timing mismatches—aren’t included in the original budget.

Forecasting gives nonprofit leaders a strategic advantage by allowing them to:

  • Model different financial scenarios
  • Spot risks before they become emergencies
  • Make informed decisions in real time

It doesn’t have to be complex. Start with your existing budget. Then, update projections monthly or quarterly. Replace budgeted numbers with actuals and monitor both net income and cash flow impact. The goal? Shift from reactive firefighting to proactive planning.

Podcast Intro Template

The key is knowing how to show up.

She urges organizations to ask not only are we eligible, but are we willing—to adapt language, challenge executive orders, or even fight back through the courts if necessary.

For those new to federal grants, Fielding advises patience. This is a time to learn, build capacity, and get your infrastructure tight. And if you’re applying? Bring your policies, legal support, and even your PR team—because compliance is on blast.

This isn’t about chasing dollars. It’s about staying in the room, and fighting for the communities we serve.

Contact Fielding 

Website: https://www.jezreelconsulting.com/

LinkedIn: https://www.linkedin.com/in/fieldingjezreel/

Apply to join the Fast Track Training and Federal Grants Accelerator (Beta pricing ends July 14)

Sign up to receive weekly federal grants tips from Fielding’s newsletter

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About The Charity CFO

We are an accounting partner that truly understands nonprofits. We know the missions that drive you, the obstacles that challenge you, and the dedication your job demands. We “get” nonprofits, because nonprofits are all that we do. If you need help with your accounting and bookkeeping, let’s talk.

Book a FREE consultation here!

How to Create Better Nonprofit Leadership Teams

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Your nonprofit organization relies on the knowledge and guidance of its leadership team to advance its mission. A strong leadership team makes it easy for your organization to reach its goals by effectively using resources and managing strategy.

However, nonprofit leaders face unique challenges that their for-profit counterparts don’t, such as limited resources or reliance on volunteers. Navigating these challenges is even more difficult when the nonprofit leadership team doesn’t work together efficiently.

nonprofit leadership

If your leadership team isn’t working to their optimal potential, there are steps you can take to help create a better team environment. Try these strategies to help you get your leadership team on the same page so your organization can thrive.

Building a Balanced Leadership Team

Recruiting new hires for a nonprofit can be difficult, and finding the right fit for your leadership team can be incredibly challenging. To recruit–and retain–top leadership talent, consider these hiring strategies:

  • Prioritize mission alignment during the hiring process by looking for candidates who believe strongly in the organization.
  • Attract a diverse group of candidates by using targeted recruitment strategies.

The board of directors should also be involved in hiring and retaining leadership team members. The role of the board is to help shape and support the leadership team both during and after recruitment. The board of directors can help your leadership team stay focused on the mission by providing strategic guidance, advice, and oversight on key decisions.

Use a mix of internal promotions and external hires as you look for new leaders for your organization. This approach helps foster both fresh perspectives and continuity in the organization.

Developing Leadership from Within

Bringing in external candidates can help bring a fresh perspective to your organization’s leadership team. That doesn’t mean you should only hire from outside the organization.

Creating a leadership succession plan is essential for long-term leadership stability. Your succession plan creates a pipeline of internal leaders who have worked and studied under your existing leadership team. These new leaders understand the organization and are ready to step into larger roles when a vacancy comes up, helping your organization reduce periods of uncertainty between leaders.

You can use a variety of leadership development programs to get existing employees ready for leadership roles. Consider tailoring your leadership development programs to the needs of your nonprofit by focusing on:

  • Mentorship and coaching
  • Continuous learning opportunities such as workshops, seminars, or professional courses
  • Internal development programs designed to train for specific leadership roles

In addition to leadership development training, your organization needs to foster a culture of growth and development from the top down. Give employees a chance to grow in their current roles and explore potential new roles within the organization. Not only does this help with leadership succession planning, but it also shows employees that the nonprofit values them and wants to invest in their future.

Encouraging Collaboration and Communication

One of the biggest issues facing leadership teams in both nonprofit and for-profit organizations is a lack of communication and collaboration. This lack of communication creates silos within departments, making it difficult for the organization to work as one cohesive unit as each department takes on its own tasks.

Use these strategies to enhance teamwork and increase collaboration among leadership:

  • Host regular leadership meetings with clear agendas and goals.
  • Create open channels of communication and feedback loops so leadership stays in contact with non-leadership teams.
  • Create cross-departmental projects that encourage collaboration to break down silos.

Ultimately, you want a leadership team that trusts one another–both with the organization’s future and with one another’s departments. You can reach this level of trust through transparency and open communication among the leadership team.

Aligning Leadership with Organizational Goals

An organization’s leadership team guides the nonprofit in every aspect, so you need to be sure your leadership is aligned with the organization’s goals and mission. You can make sure leadership teams are aligned with the nonprofit’s mission and strategic goals by setting clear expectations and regularly reviewing and adjusting leadership strategies.

Creating clear expectations for leadership helps your leadership team understand their specific responsibilities for their department and the organizaiton as a whole. Be sure to use measurable objectives to help track leadership performance and keep the team on track.

Additionally, regularly reviewing the leadership team’s strategies–and adjusting them as necessary–keeps the team aligned with the nonprofit’s goals. As the organization’s goals or metrics evolve, so should the goals and strategies of the leadership team.

nonprofit leadership

Nonprofit Leadership Teams Drive the Organization

Your organization’s leadership team is the captain of your organizational ship. They need to be able to work together as a unit to help your nonprofit meet goals and maximize success. Without a strong leadership team to guide it, your nonprofit won’t run efficiently and could face financial troubles or staff and volunteer shortages.

Get started today to create a leadership team that drives your mission forward. Evaluate your current leadership structure and consider implementing these strategies to enhance your team’s effectiveness.

Many nonprofits find their leadership teams lack an experienced financial professional who knows nonprofit accounting and financial strategy. If this sounds like your organization, reach out to The Charity CFO today to learn more about CFO and nonprofit accounting services.

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A CFO’s Favorite KPIs for Nonprofits

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An organization’s Key Performance Indicators (KPIs) provide a clear measure of how well the nonprofit is maintaining financial health while working toward its mission. Many nonprofits must balance their goals with limited resources or strict compliance regulations. To achieve this balance, you need to track metrics that give you a clear view of your current financial health to make informed financial decisions.

Unsure of which KPIs you should be tracking for your nonprofit? 

KPIs for nonprofits

This article highlights five essential financial KPIs every nonprofit should monitor to ensure they’re effectively managing resources, staying accountable to stakeholders, and driving their mission forward.

The Best Nonprofit KPIs

When defining your nonprofit KPIs, you’ll need to consider what information is most important to your organization. The right KPIs can aid in data-based decision-making and lead to a more thorough picture of the health and stability of your nonprofit.

There are five nonprofit KPIs every nonprofit organization should be tracking, including:

  • Days of Cash on Hand
  • How Much of Your Revenue is Unrestricted
  • Operating Reserve
  • Diversification of Revenue
  • Current Ratio

Days of Cash on Hand

Formula: unrestricted cash on hand / budgeted annual expenses) x 365

Days of cash on hand is a key financial metric that you can use to gauge your organization’s ability to continue operations with existing cash balances. 

This KPI tells you the number of days your organization can continue to pay its operating expenses with the current amount of cash available.

Days of cash on hand is an important metric for measuring your organization’s liquidity and financial stability. A higher number of days suggests a stronger financial position. With a strong financial position, your organization has the flexibility to:

  • Navigate unforeseen challenges
  • Reach nonprofit goals
  • Ensure the continuity of its mission-driven work

Pro Tip: We advise our clients to have at least 30 days of cash on hand. Closer to 90 is ideal.

How Much of Your Revenue is Unrestricted

Formula: 1 – (restricted revenue + reimbursement grant revenue) / total revenue

Having access to unrestricted revenue is especially important when you need to cover unexpected expenses or immediate needs of the organization. Tracking your nonprofit’s unrestricted revenue can give you a clearer image of the ratio of your restricted to unrestricted funds.

To calculate this KPI, you’ll divide unrestricted revenue by your total revenue. For example, your unrestricted revenue is $60,000 and your total revenue is $100,000. This means 60% of your revenue is unrestricted.

Why should you use this KPI? With more unrestricted funds, your nonprofit can more easily:

  • Cover operational costs
  • Invest in new projects
  • Adapt to unexpected circumstances

By tracking your percentage of unrestricted funds, you get a better idea of your organization’s financial flexibility.

Pro Tip: We recommend that at least 50% of an organization’s total revenue come from unrestricted sources.

Operating Reserve

Formula:  (total net assets – restricted net assets – designated net assets – fixed assets + debt on fixed assets) / budgeted annual expenses

The operating reserve KPI lets you track your organization’s funds set aside to cover unexpected expenses or revenue shortfalls. Knowing your operating reserve makes it easier to ensure your organization can continue functioning even in challenging times of low revenue or reduced donations.

Operating reserves help nonprofits maintain financial stability, especially in times of uncertainty. Tracking your reserves gives you insights into whether or not your organization is saving enough in reserve for unexpected expenses or low revenue. 

By having a cushion to fall back on, your organization can manage cash flow disruptions, respond to emergencies, and sustain operations without compromising its mission.

Pro Tip: We recommend that an organization maintain at least 25% of its annual budget in operating reserves.

Diversification of Revenue

Formula: Revenue from Each Source / Total Revenue

Revenue diversification refers to the variety of income sources that your nonprofit relies on. Drawing from multiple revenue streams–including donations, grants, service fees, and investments–helps your organization build a more balanced and sustainable financial foundation.

Tracking your revenue diversification can help you see whether or not your nonprofit is relying too heavily on one revenue stream. For example, an organization that relies mostly on donations may want to make changes to reduce its dependency on that single revenue stream to mitigate financial risk.

Pro Tip: We recommend that no more than 20% of an organization’s revenue come from the same funder or customer.  

Current Ratio

Formula: Current Assets / Current Liabilities

Your organization’s current ratio is a financial metric that measures its ability to meet short-term obligations using short-term assets. This ratio compares assets that can be quickly converted to cash, such as cash itself, receivables, and short-term investments, against liabilities that are due within a year. A higher ratio indicates your organization has more than enough assets to cover immediate financial responsibilities.

You can use this measure to assess your nonprofit’s short-term financial health and liquidity. If you find you consistently have a lower current ratio, you may need to assess your current expenses and tweak your budget to better cover short-term liabilities.

Pro Tip: We recommend that an organization maintain a current ratio of at least 1, indicating that it can cover its short-term obligations with its most liquid assets.

KPIs for nonprofits

Track the Right Nonprofit KPIs for the Best Results!

These five KPIs are some of the most important for tracking your organization’s financial health. Using these key indicators can help your leadership team make more informed decisions regarding budgeting, spending, and fundraising for a more financially well-rounded organization.

To get the most out of KPI tracking, however, you need to put systems in place to help you track and analyze your results. Using technology, for example, can make it easy to track metrics and spot trends in your financial data.

You can also work with a trusted nonprofit accounting team like the Charity CFO for in-depth financial analysis. We provide financial support and guidance to nonprofit leaders like you to help you make more informed, data-driven decisions.

Get in touch today to learn how we can help you improve your organization’s financial health!

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A Modern Nonprofit Podcast: How Nonprofits can Start Investing in Technology

On today’s episode, Tosha is joined by the Executive Fundraising Coach at Auxilia, Paul Morris. Auxilia is a technology platform created to help community driven nonprofit organizations with donor outreach, engagement, and retention. 

Paul and Tosha collaborate on a discussion about nonprofits investing in technology. There is almost an unwritten fear or stigma associated with nonprofits and using dollars to invest in technology. Sometimes, this can seem counterintuitive to achieving its mission, when in today’s world it is necessary. 

technology

Tune in as Paul and Tosha breakdown some whys behind technology investment in nonprofits. 

Why Don’t 501c3’s Invest in Technology?

Paul believes there are 2 core reasons why more nonprofits aren’t investing in advancing technology within their business model. 

  1. An investment into intangible assets 
  2. Under resourced 

From Paul’s experience it begins with the fear of funders and/or board members critiquing the businesses’ decision to invest here. Many nonprofits may hear that spending dollars on technology isn’t as effective as throwing those same dollars towards a specific program. The misconception is that the labor it takes to do something that can ultimately be automated will actually create future efficiencies within the organization. Technology is a tool that can free people up to spend more time on those programs that need a little extra love, instead of spending time on mundane tasks that deserve to be automated and hands free. 

Sure, an investment like this might take a little more effort up front, but it opens so many more opportunities on the back end. This is what Paul refers to as a wise or smart investment. These can actually help propel the mission forward. Unfortunately not all donors or board members may understand this, which makes it important for the nonprofit leader to thoroughly explain the value of a move like this! 

Secondly, many nonprofits are under-resourced. This is the more commonly understood reason. Similar to the first, many programs and issues within the nonprofit typically are a higher priority on the to-do list. So, technology tends to be the first item to go. Ultimately, Paul’s experience tells us that within the nonprofit sector, technology currently does not rank high for dollar spends. There aren’t many opportunities for technology grants and funders like to give towards the cause, so making a case for spending dollars on technology advancements can be a hard, uphill battle. 

 

Deciding the Right Tech Stack for Your Business 

Although not mentioned, but completely understood; technology can be intimidating! When it comes to choosing the right technology to help your business become more efficient, where does one even begin? 

Tosha shares how she decides how to sift through the never ending technology options. First and foremost, she likes to identify what the business needs, specifically. Where is the gap and what do they not currently have? 

Once she defines what this could be, she then works through the current providers already offering solutions to her business. Maybe her payroll provider offers a benefit administration solution. Now she doesn’t have to look out for the administrative solution on top of what she already pays the payroll provider. 

Before long, having all the solutions under different providers can start to look like streaming services on a personal bank account. Look at it this way, sometimes one streaming service is all you need to watch your favorite TV shows and movies. The same can be true for tech solutions within a business. Consolidation can be a great way to reduce expenses and keep things efficient. Paul even adds that using a current provider for a new solution can be leveraged for savings. As a loyal customer, a discount might be available for 2 services opposed to one. 

Auxilia is also a valuable resource for this type of conversation. Paul and his team will coach businesses so that they can provide your business with personalized guidance and suggestions that help for more successful fundraising. They are the experts and can help your business find the right road to travel. Read more about Auxilia here

Starting the Conversation 

Tosha wraps up the conversation by asking Paul how to get the board engaged in making technology advancements or at the least starting the conversation. 

Primarily, it’s always best to start early. There are plenty of ways to justify making this sort of move, but it’s crucial to be prepared and proactive about even proposing this. If it hasn’t been made a part of the annual planning or strategic vision, this could be a great place to start. The idea of making things more efficient or better delivering program initiatives tends to do well with the board. It’s making sure to express the value of the change and the impact it can make. 

Paul mentions a group called NTEN which is focused on advancing technology as a toll within the nonprofit space. 

Another idea introduced by Paul is to establish a task force. Here, it’s important to be very clear in what the purpose of the task force is. In his opinion, people aren’t empowered by serving on a committee, but they are empowered by serving on a task force. 

When the vision is clear, the leader can begin involving outside stakeholders or board members who have experience in technology to help eliminate guesses. A leader who has the courage to say, ‘this is what we’re doing because it’s good for the organization,’ is a leader people want to follow. 

On the other hand, it’s also essential for boards to trust the body they are governing. People feel empowered when they are trusted to do what’s best for the organization. They feel like a part of the solution that can propel the organization forward. 

Paul encourages the listeners to trust that the team is making good decisions for the benefit of the organization, and to let go of the need to control. 

Technology

Connect with Paul on LinkedIn or through Auxilia. He is one of 5 coaches with a combined century of experience. Whether it’s development needs within the business, or even validation Auxilia has the expertise you may be looking for. 

Please be sure to engage with the interviews as well. Whether you enjoy listening to it, reading about it, or watching us on YouTube, make sure you review, share, and engage with A Modern Nonprofit Podcast. You can find Tosha and the Charity CFO team on Youtube or our website, thecharitycfo.com!

Why Nonprofits Need to Switch from Cash-Basis to Accrual-Basis Accounting

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The type of accounting your organization uses could be holding you back from getting the most out of your accounting system. While many nonprofits start with cash-basis accounting due to its simplicity, this method often falls short of providing a comprehensive view of a nonprofit’s financial health.

Transitioning to accrual-basis accounting can offer a more accurate representation of finances and enhance long-term planning. Let’s look at the differences between cash-basis and accrual accounting and why you might want to switch.

Accrual-Basis Accounting

Understanding Cash-Basis vs. Accrual-Basis Accounting

Before we can know why to switch accounting systems, it’s important to understand how each system works. The main difference between cash-basis and accrual-basis accounting is when revenue and expenses are recorded.

In cash-basis accounting, revenue gets reported only when the cash is physically (or digitally) received. Likewise, expenses are recorded when money leaves the organization’s account. Cash-basis accounting is most common for smaller nonprofits, where financials tend to be less complicated.

Accrual-basis accounting, on the other hand, records revenue and expenses when they are incurred. The accrual-basis method records transactions with the assumption that the money will physically change hands in the future.

For example, a nonprofit provides a paid service to a community member and issues an invoice. The revenue from the service is recorded now, even though the invoice hasn’t yet been paid.

Limitations of Cash-Basis Accounting for Nonprofits

Cash-basis accounting is a simple method that’s great for new or small nonprofits. However, there are two major limitations to using the cash-basis method:

  • It inaccurately represents financial health.
  • It can cause challenges in long-term financial planning.

The timing of an organization’s income and expenses in cash-basis accounting can misrepresent the actual financial state of the nonprofit. Additionally, the cash-basis method can make accurate forecasting and budgeting difficult.

Say a nonprofit hosts a large fundraising event in the second quarter. The costs for the event are all paid in the first quarter, but donation funds and other revenue won’t come through until the second quarter.

By using the cash-basis method, this organization would look like it’s struggling financially in the first quarter but has a major surplus in the second. The reality is somewhere in the middle, but the organization may be tempted to under budget for the first quarter and over budget for the second.

Benefits of Accrual-Basis Accounting for Nonprofits

Switching to accrual-based accounting can have a lot of benefits for nonprofit organizations. Most importantly, making the switch can help your organization:

  • Enhance the accuracy of financial data
  • Increase transparency
  • Improve financial decision-making

Enhanced Financial Accuracy

By recording revenue and expenses when they happen, instead of when cash is exchanged, helps provide a more accurate picture of the organization’s financial health at any given time. You’ll get a better view of long-term financial transactions, rather than just seeing what cash is currently in an account.

Accrual accounting also helps keep related revenues and expenses together. Matching revenues with the expenses incurred to generate them reflects the true cost of running programs and services.

Improved Financial Transparency

Accrual accounting provides stakeholders with a detailed view of your organization’s financial activities, improving trust and confidence. Transparent financial reporting can also improve donor relations. With increased transparency through accrual accounting, donors can see how their contributions are being used and the impact they’re making.

Better transparency also helps you stay compliant with regulations or grant requirements. Many regulatory bodies and grantors require accrual-basis financial statements. Adopting the accrual method ensures compliance with Generally Accepted Accounting Principles (GAAP) and other relevant standards. By making the switch, you could open your organization up to more grants and funding opportunities.

Facilitates Better Decision-Making

A more accurate understanding of your organization’s financial health means nonprofit leaders can make better strategic, data-driven decisions. Accrual accounting provides the data needed to forecast cash flow, budget more effectively, and allocate resources where needed most.

An accrual-based accounting system also gives you insights into the efficiency and effectiveness of programs and services. Detailed financial reports generated using the accrual method can highlight inefficiencies and areas for improvement within your organization. By analyzing the financial performance of programs, you can determine which initiatives are delivering the most value–and which may need adjustments or more support.

Accrual-Basis Accounting

Get Support for Your Cash-Basis to Accrual-Basis Transition

The cash-basis accounting method is simple, but simplicity could be holding your organization back. Moving from cash-basis to accrual-basis accounting can help your nonprofit better manage its financial health and improve transparency. 

While switching to accrual-basis accounting can be daunting, the easiest way to make the switch is to work with a trusted nonprofit accounting firm, such as The Charity CFO.

Our dedicated team of accounting professionals specializes in nonprofit accounting–ensuring your organization gets advice from accountants who understand the unique needs of nonprofits. Get in touch today to see how we can help you transition accounting systems!

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Pause and Reflect: Midyear Nonprofit Financial Review

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The middle of the year is the perfect time to pause and reflect on your nonprofit organization’s financial health. A midyear financial review helps you identify problems early and align your nonprofit’s financial performance with planned goals.

Conducting a review is important, but where do you start? Use this guide to help you better understand how–and why–to conduct a midyear financial review for your organization.

Nonprofit financial review

Importance of a Midyear Nonprofit Financial Review

Most organizations know the importance of end-of-year reviews, but did you know a midyear review can have similar benefits? Doing a midyear nonprofit financial review provides three main benefits to your organization:

  • Accountability and Transparency: Ensuring the organization remains accountable to stakeholders.
  • Proactive Adjustment: Identifying and addressing financial issues before they become critical.
  • Strategic Alignment: Midyear reviews let you align your financial performance with the organization’s goals and mission.

Each of these benefits helps ensure your organization stays on track to reach its financial goals by the end of the year.

Key Components of a Midyear Financial Review

Your midyear review will likely look very similar to a year-end financial review. This means your review should include all aspects of your organization’s finances–from budgets to grant status.

There are generally four categories you should include in your review:

  • Financial Statement Analysis: This helps you analyze revenue, expenses, and cash flow. It should include your balance sheet, income statement, and cash flow statement. Evaluate how your organization is trending compared to prior years. 
  • Grant Management: Review the status of grants and compliance with grant requirements or conditions. Ensure restricted and unrestricted funds are being managed properly. Check to make sure you are not over or under-spending.
  • KPIs: Evaluate how your organization is performing with it’s various KPIs or goals. For example, if you had intended to grow your reserves, how are you doing? If you want to monitor your expense ratios for each department and function, what is that looking like?

Steps to Conduct a Thorough Midyear Review

Before jumping into the actual review process, you’ll want to prepare yourself for the review. This means gathering all of your organization’s relevant financial documents and reports. For example, you may need to collect the year’s cash-flow projections, budget to actual comparison, and ongoing grant information.

Additionally, you should involve key stakeholders in the review process, such as the board of directors, your financial or accounting teams, and program managers. Bringing stakeholders on board not only increases accountability and transparency but can also open new insights into financial processes during the review.

Once your review is done, it’s important to carefully record your findings and present them to the board of directors. Based on your insights and findings, you can also make recommendations to the board.

How to Complete a Midyear Financial Review

The process of conducting a review may vary slightly between organizations, but the general steps include:

  • Step 1: Review financial statements.
  • Step 2: Analyze budget variances.
  • Step 3: Check compliance with financial policies and regulations.
  • Step 4: Evaluate cash flow and liquidity.
  • Step 5: Assess financial projections for the remaining year.

Common Challenges and How to Overcome Them

You might encounter challenges when conducting your review, so it’s important to know how to overcome them. Luckily, many nonprofits have similar challenges when analyzing their finances, including:

  • Data accuracy
  • Resource constraints
  • Compliance issues

Most nonprofit financial recording challenges, such as data accuracy and meeting legal and grant compliance requirements, can be solved using technology. Introducing technology, such as accounting software, can help your organization stay organized and maintain accurate financial records.

Other challenges, such as resource constraints, may require reallocating or changing resources to fit your needs. For example, if you don’t have time to conduct a review, you could hire an external accounting firm to perform an audit or reduced scope of work.

Using Your Review for Effective Planning

The findings of your review give you a better picture of the financial health of your organization. However, they offer so much more than that alone.

You can use your findings to analyze your current systems and processes to create more effective fundraising, accounting, and resource management. Your review can help you readjust budgets before the end of the year, which could help reduce financial strain or cash flow issues.

Likewise, your review findings can help with strategic planning for the remaining year and the year ahead. You can use your findings to make data-driven recommendations to the board and other stakeholders that can directly improve the financial health of your organization.

Nonprofit financial review

Get Started: Plan Your Midyear Financial Review

Reviewing the financial health of your organization helps you stay on track to meet financial goals. It can also be a good way to identify any financial struggles your organization might face. When caught in a midyear review you can address these financial concerns early.

If you’re overwhelmed by the idea of conducting a review, you’re not alone! An easy solution is to work with a nonprofit accounting and financial firm, such as the Charity CFO, to help you organize and complete your review.

The team at the Charity CFO can help you create and implement a plan of attack for your review. We specialize in nonprofit accounting, so you can be sure we understand the complexities of nonprofit financial documents.

Schedule a free call today to learn more about completing a financial review!

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What to Look for in Nonprofit Accounting Services

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Choosing the right accounting services is crucial for the financial health of your nonprofit. The right nonprofit accountant helps your organization properly manage its finances, which improves trust and transparency with stakeholders and donors.

nonprofit accounting services

Let’s explore the key factors to consider when researching nonprofit accounting services–from the firm’s expertise to its technology recommendations–so you can be sure you’re getting the nonprofit accounting your organization needs.

1. Nonprofit Accounting Expertise and Experience

Nonprofit accounting isn’t the same as for-profit business accounting. Your organization needs a nonprofit accountant who understands the differences and has experience in nonprofit accounting. Look for accounting firms that specialize in nonprofit accounting when researching accounting services.

Specialized nonprofit accountants know the ins and outs of nonprofit accounting, so they can easily jump into managing your organization’s finances. Unlike a generalized accountant, nonprofit accountants already understand the unique challenges and regulations nonprofit organizations face. This can be especially important when it comes to reporting and filing requirements.

2. Services Offered

When selecting nonprofit accounting services, looking for a firm that offers a comprehensive suite of services tailored to your needs is important. There’s a wide range of accounting services your organization might need, including:

  • Bookkeeping
  • Financial reporting
  • Tax preparation
  • Audit support

These key services are vital to maintaining the financial health of your organization. Proper tax preparation, for example, can help your nonprofit stay compliant with financial regulations and maintain tax-exempt status. Likewise, an accountant who offers financial reporting services can help you choose and prepare the right financial reports for your board of directors, donors, or the general public.

Additionally, most nonprofit accounting services include specialized services for nonprofits, such as:

  • Grant management
  • Providing recommendations for best practices as your organization scales
  • Financial goal setting

Specialized accounting services like grant management help your organization efficiently manage funds to help meet donor expectations and plan for growth and sustainability.

3. Technology and Tools

The modern world is built on technology, and nonprofits are no different. Technology is one of the most important tools in modern nonprofit accounting. When researching nonprofit accounting services, aim to work with a firm that embraces and encourages technology like accounting software or donor management systems.

A good nonprofit accounting firm will work with you to find the right technology tools to help you simplify your bookkeeping. For example, they might recommend tools that make it easier for employees to track expenses using a mobile app. This eliminates the need to collect paper receipts from employees and streamlines your accounting systems.

You should also choose nonprofit accounting services that prioritize nonprofit data privacy. Data breaches can plummet public trust in your organization, so it’s important to use secure technology and software.

4. Customization and Scalability

You may not need the full range of your accountant’s nonprofit accounting services right now. But what happens as your organization grows? You’ll likely need expanded accounting services.

Your nonprofit accounting services should be customized to fit your current needs. However, you also want to work with an accountant who can scale your services to fit your future needs. Consider the future of your organization as you look for nonprofit accounting services.

5. Transparency and Communication

Accountants often work with sensitive financial data. It’s no surprise that should look for nonprofit accounting services from a trustworthy firm.

However, you also want to take the firm’s transparency and communication skills into consideration. Does the firm respond quickly to messages? Are they open and honest about the state of your organization’s financials? These factors can help you narrow down the right accounting services for your nonprofit.

6. Cost and Affordability

The final thing to look for in nonprofit accounting services is the price. Unfortunately, financial sustainability is one of the biggest challenges facing many nonprofits. You need to be sure you can afford the nonprofit accounting services your organization needs.

On the other hand, it usually doesn’t make sense to choose nonprofit accounting services based solely on cost. The key is to find accounting services that balance the cost with the quality of services provided.

Luckily, many nonprofit accounting services can be tailored to fit your needs–including your budget. As you look for accounting services, be sure to let potential accountants know your budget so they can build an accounting plan that meets your financial constraints.

nonprofit accounting services

Find the Right Nonprofit Accounting Services

Your nonprofit accountant is an important decision for your organization. Focus on these six factors when researching accounting services to ensure you find the right fit for your organization. The right accounting services will help your organization streamline financial processes, build trust with donors and stakeholders, and ultimately contribute to expanding your mission.

At The Charity CFO, we understand the unique financial and accounting needs of nonprofits. Our team specializes in nonprofit accounting and we take pride in being able to accurately and efficiently help nonprofits streamline their accounting processes. We’re here to help you better understand the financial health of your organization–and discover ways to improve.

Get in touch today for a free consultation on our nonprofit accounting services!

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How to Succeed as a Nonprofit Executive Director

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Leading a nonprofit organization isn’t just about passion–it’s about effective leadership. Nonprofit executive directors play an irreplaceable role in steering their organizations toward success.

This guide will explore key strategies and insights to help you excel as a nonprofit executive director. Whether you’re a seasoned pro or new to the position, this roadmap will help empower you to make a meaningful impact in your community.

nonprofit executive director

Build Strong Leadership Foundations

You can’t effectively lead an organization–or a team–if you don’t have clear goals, missions, or plans for it. The first step to becoming a great executive director is to build strong leadership foundations that help define your organization.

This process should include:

  • Clarifying the vision, mission, and values of the organization
  • Developing a strategic plan for the organization
  • Establishing clear goals and objectives, such as defining nonprofit KPIs

Defining and clarifying the goals and mission of your organization sets you up as a successful leader. In turn, you’ll earn the respect of employees, community members, donors, and organizational stakeholders.

In many cases, the Board of Directors sets the vision, mission, and values of the organization. Additionally, the Board, in conjunction with leadership, develops a strategic plan. As a new leader, it’s important to understand where the Board is with this and how you help move their agenda forward. 

Learn How to Navigate the Nonprofit Landscape

The nonprofit industry has a lot of unique challenges, but it also offers truly powerful rewards. Great executive directors know they need to learn the ins and outs of the nonprofit sector. This includes both the industry as a whole as well as your organization’s local or community landscape.

A great way to learn your organization’s landscape is to identify stakeholders in your immediate network and across the industry. Then, you can work to build relationships with these leaders to help you advocate for your organization’s mission and causes.

Additionally, you should stay up-to-date on industry trends and best practices. Subscribing to nonprofit industry journals, podcasts, and news outlets helps you stay on top of the latest nonprofit sector news and insights.

Effectively Build and Manage Your Team

Effective team building and management make it easier for you to help your organization reach its goals and advance its mission. Building a strong team starts with hiring individuals who align with the organization’s mission and values.

You’ll likely have to prioritize the most important roles to hire for immediate success. For example, do you need to hire a CFO or more frontline workers to help perform programs and services?

But building your team is only the first half of a great organization. You also need to work on creating and encouraging a positive workplace culture. Too often, nonprofit workers feel overworked and underappreciated. As an executive director, you have much power to help foster a healthy workplace from the top to prevent burnout and keep employees happy.

Financial Management and Fundraising Strategies

As an executive director, one of your most important roles in your organization is providing financial management. Even if you have an extensive fundraising team, you’ll likely still be working hands-on in managing funds, creating fundraising strategies, and allocating resources effectively.

Essentially, you can consider yourself the financial steward of your nonprofit. Your work will likely include:

  • Planning a clear budget that aligns with strategic goals.
  • Exploring various revenue streams or fundraising ideas such as grants, donations, events, and partnerships.
  • Identifying opportunities to use technology to streamline processes and reduce costs.
  • Ensuring transparency and accountability in the financial practices of the organization.
  • Building, maintaining, and expanding donor relations.
  • Being the face of your organization at fundraising and community events to drive donations to the organization.
  • Balancing operational efficiency with initiatives to advance your mission and reach goals.
  • Providing regular financial reports to the board of directors and other stakeholders.

Lead with Communication and Transparency

Communication and transparency are essential for the success of your organization. Keeping communication channels open fosters trust and accountability within the organization and among stakeholders from the board or directors to community leaders.

Likewise, sharing stories about the organization’s impact helps engage donors, excite volunteers, and inspire the community. Active, excited community members lead to continued support for your nonprofit and its mission.

Additionally, leading with transparency helps you manage public relations to create a positive image of the organization. Handling any crises quickly and transparently helps you maintain trust and credibility with the community.

nonprofit executive director

Giving Yourself the Tools to Succeed as a Nonprofit Executive Director

Succeeding as a nonprofit executive director requires strong leadership, strategic thinking, effective communications, and a deep commitment to your organization’s mission.

While the journey may be challenging at times, the impact you make on your organization and community is immeasurable. If you embrace the opportunity to lead with purpose and let your passion drive you forward, you’ll be sure to succeed as an executive director.

Need a little help with the financial aspects of running your nonprofit? The team at The Charity CFO is here to help! We provide comprehensive bookkeeping and accounting services for nonprofits.

Contact us today to learn more about our nonprofit accounting services.

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Financial Reports to Share with Nonprofit Board

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Transparency and accountability are two of the most important factors in nonprofit accounting. Donors, the board of directors, and the public all want to know what your organization does with the funds it brings in. Being transparent in your nonprofit accounting helps build trust in your organization.

financial reports

But what financial reports are most important to build that trust through transparency with your board of directors? There are five main financial reports you may want to consider when presenting financial data to your board of directors, including:

  • Statement of Financial Position
  • Statement of Activities
  • Statement of Cash Flow
  • Budget vs. Actual Report
  • Fundraising and Development Report

1. Statement of Financial Position

Your statement of financial position is a financial report that provides an overview of the organization’s financials at a specific point in time. For-profit businesses also call the statement of financial position a balance sheet, and many nonprofits do the same.

Your balance sheet is a lot like a health chart for a medical patient–it shows the current overall financial health of your organization. Balance sheets show details on how much money and assets your organization has as well as what it owes to others. Your nonprofit balance sheet will typically have three main components:

  • Assets: What your organization owns
  • Liabilities: The amount your nonprofit owes
  • Net Assets: The value of your organization, or your assets minus your liabilities

Providing your board of directors with a statement of financial position can help them better understand the financial health, stability, and liquidity of your organization.

2. Statement of Activities

More commonly known as an income statement, the statement of activities report summarizes your organization’s revenues and expenses over a specific period. Generally, this report is provided monthly, quarterly, or annually. Organizations that have a high amount of revenue and expenses may want to provide multiple timeframes for their board of directors.

The statement of activities shows your board of directors how much revenue the organization has earned and the amount of expenses incurred over the specified time. The report also details whether your organization has generated a surplus or deficit during the period. Key components of the report include:

  • Revenue: Contributions, grants, program and service fees, and any other income
  • Expenses: Program expenses, payroll and staffing costs, fundraising events
  • Changes in Net Assets: Whether your organization has a surplus or deficit

An income statement report makes it easier for your board of directors to track revenue and expenses over time, which can help make long-term financial decisions.

3. Statement of Cash Flow

An organization’s statement of cash flow report tracks the inflow and outflow of cash over a set timeframe. The report is generally broken into three parts:

  • Operating Activities: Your day-to-day cash transactions including paying employee salaries
  • Investing Activities: Purchases and sales of an organization’s assets, such as buying new equipment
  • Financing Activities: Loans, grants, and donations to the organization

Proving your board with a statement of cash flow helps them better understand the ongoing cash flow management of the organization. You can the board can also use the report to look for opportunities to maximize cash flow and optimize cash flow management to make the organization more resilient to unexpected changes in the nonprofit’s finances.

4. Budget vs. Actual Report

A budget-to-actual report compares an organization’s actual financial performance with its budgeted figures. This report highlights the differences between budgeted and actual revenues and expenses.

Your board of directors can use this report to better assess the organization’s financial discipline and operational efficiency. Organizations with major variances between their budget and actual may need to adjust their cash flow and expense management practices.  Reviewing a budget vs an actual report also helps your organization identify discrepancies such as errors in accounting.

5. Fundraising and Development Report

A fundraising and development report focuses on the organization’s fundraising efforts and donor contributions. This report shows information on funds raised through various campaigns and events. It also generally includes data on donor acquisition and retention rates.

Your board of directors can use a fundraising and development report to evaluate the effectiveness of fundraising strategies. The report can also help show the organization’s financial sustainability through donor retention rates.

Fundraising and development reports are great tools for planning future fundraising ideas for the organization. You can use the report as a starting point to see what fundraising efforts your donors respond to best.

financial reports

Preparing Financial Reports for a Nonprofit Board

These five financial reports can provide your board of directors with an accurate picture of your organization’s financial health. Depending on your organization, some of your reports may be more or less in-depth, and some organizations may not need each report for every board meeting.

Working with an experienced nonprofit accounting firm, like the Charity CFO, is an easy way to ensure you’re providing the right reports for your board. The Charity CFO team specializes in nonprofit accounting and can help you navigate the complexities of financial reporting for your organization. We’ll help you create a nonprofit accounting system that uses technology to automate some aspects of reporting, saving time over manual processes.

Need help setting up a financial reporting process? Contact us today to find out how we can help!

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Use Technology to Simplify Nonprofit Bookkeeping

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Efficient bookkeeping is essential to the success and sustainability of any nonprofit. As a nonprofit leader, it can be difficult to give your bookkeeping the time it needs to stay accurate.

Luckily, modern accounting software and other bookkeeping technologies can help you keep up with day-to-day bookkeeping, reporting, and accounting tasks more efficiently. 

Let’s take a closer look at the importance of efficient bookkeeping for nonprofits, common challenges, and how you can use technology to improve the accuracy and efficiency of your accounting system.

nonprofit bookkeeping

The Importance of Efficient and Accurate Bookkeeping

Just like for-profit businesses, nonprofit organizations need to have an efficient and accurate accounting system. Messy, broken accounting systems can lead to inaccurate financial reporting which can then cascade into further issues like noncompliance with regulations or loss of donor trust.

On the other hand, efficient and accurate nonprofit bookkeeping can help your organization:

  • Maintain Compliance with Regulatory Requirements
  • Accurate bookkeeping helps you adhere to strict reporting and tax requirements, making it easier to stay compliant and avoid legal issues.
  • Build Trust with Donors and Stakeholders
  • An efficient bookkeeping system improves the financial transparency and accountability of your organization with donors. In turn, this helps build trust with important stakeholders throughout your organization and community.
  • Support Decision-Making
  • Running an efficient bookkeeping system gives your board of directors and other decision-makers the tools they need to make the best financial decisions for your organization.
  • Efficiently Use Resources
  • Good bookkeeping helps track expenses and allocate resources effectively to maximize the impact of the organization’s programs and initiatives.
  • Prepare for Audits
  • Inaccurate financial data is one of the top mistakes found in nonprofit audits, but a well-organized bookkeeping system can help you be ready for an audit.

Efficient bookkeeping isn’t just about keeping records–it’s about building a solid foundation for your organization’s financial integrity and operational success.

Common Nonprofit Bookkeeping Challenges

Nonprofits face unique challenges to keep their organizations running, including nonprofit accounting challenges

Although nonprofit accounting challenges may seem overwhelming, having the right bookkeeping and accounting processes in place can help your organization overcome challenges including:

  • Managing restricted vs unrestricted funds
  • Tracking multiple revenue or funding services
  • Complex reporting and auditing requirements
  • Effectively allocating funds and resources
  • Cash flow management

Benefits of Technology in Bookkeeping

Technology is one of the most effective ways to improve the accuracy and efficiency of your nonprofit bookkeeping system. The rise in modern nonprofit accounting software and tech tools is making it easier than ever for nonprofit leaders to manage their finances.

Adding technology tools to your bookkeeping processes can have a range of benefits for your organization, including:

  • Improving Accuracy and Reducing Errors: A small typo in your bookkeeping could lead to disastrous results. Bookkeeping technology and software help reduce human errors and ensure consistent data entry and calculations. This leads to more accurate financial records and reduces the risk of costly mistakes.
  • Providing Real-Time Tracking and Reporting: Cloud-based accounting tools provide real-time access to financial data from anywhere with a secure connection. Real-time access to data makes it easier for stakeholders to make timely and informed decisions based on the latest financial information.
  • Enhancing Data Security and Backup: Modern nonprofit bookkeeping solutions offer enhanced security measures to protect your organization’s sensitive financial data, such as donor and staff information. Additionally, many software tools use automatic backups to ensure your data is secure and recoverable if necessary.

Key Technologies for Nonprofit Bookkeeping

Technology can help you simplify your nonprofit bookkeeping and help you maintain more accurate records. However, it’s important to consider your nonprofit accounting tech stack to help maximize the benefits of technology for your organization.

To get the most from your technology implementation, consider these factors in your nonprofit accounting system:

  • Integrations: Try to choose technologies that play well with one another through integrations so that each software can seamlessly share data with the other.
  • Cloud-Based: Cloud-based solutions make it easier for remote teams to work together while also reducing the need for physical hardware products.
  • Recognizable: Using software that is well-known, such as QuickBooks Online, makes it easier to bring in new data from partners and increases the chance that your accountant will be familiar with the program.
  • Ease-of-use: Your bookkeeping technologies should be user-friendly and easy to use to increase adoption among staff and volunteers.
  • Reporting: You want to choose technology that has ample reporting capabilities, whether you’re preparing a monthly financial report for the board or gathering data for an audit.

nonprofit bookkeeping

Learn More About Nonprofit Accounting Technology

Diving into the world of nonprofit accounting software can feel like information overload. There are almost endless tools and configurations you could use to run your accounting system, so how do you choose?

Simple: work with a trusted nonprofit accounting partner to create your customized nonprofit bookkeeping system.

The Charity CFO is an accounting firm specializing in nonprofit accounting. That means we know the unique challenges and needs of nonprofits like yours. Our team can help you sort through technology options to find software and services that work best for your organization.

Learn more by scheduling a call with us today!

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Do You Need a Nonprofit CFO?

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What do many successful nonprofits have in common? Good financial management.

In nonprofits, managing your finances effectively is essential to running a sustainable organization. Not only does good financial management help keep your organization running, but it also helps bolster trust in your nonprofit.

A Chief Financial Officer (CFO) is a C-suite financial manager for your organization. But is your organization ready to bring on a CFO? Do you need one? 

In this article, we’ll look at how to determine if you need a CFO and the benefits of hiring one.

nonprofit cfo

What is the Role of a Nonprofit CFO?

The role of a CFO is all about financial management. Depending on the organization, a CFO may have many different responsibilities, including:

  • Financial planning and budgeting
  • Cash flow management
  • Regulatory compliance
  • Financial reporting to stakeholders
  • Financial analysis and strategic direction
  • Bookkeeping

Overall, a CFO provides strategic financial planning and management. This management is vital for efficient resource allocation and the long-term sustainability of a nonprofit. In addition, a CFO aligns financial decisions with the organization’s mission to help maximize the nonprofit’s impact.

Signs Your Nonprofit Needs a CFO

When does a nonprofit need a CFO? Although every nonprofit is unique, there are some tell-tale signs your nonprofit might be ready for a CFO. In most cases, you can be sure you need a CFO if you’re finding it difficult to keep up with accurate bookkeeping or your nonprofit accounting is a mess.

Here are five signs your nonprofit is ready for a CFO:

  • You’re experiencing rapid growth and financial complexity.
  • Your current system has inadequate financial reporting and analysis.
  • Your organization faces challenges in budgeting and forecasting.
  • You have regulatory compliance concerns.
  • There’s a disconnect between financial strategy and organizational goals.

Benefits of a Nonprofit CFO

A nonprofit CFO can offer a wide range of benefits to your organizaiton–from streamlining financial reporting to increasing donor trust. Most nonprofits will benefit from a CFO, especially if they’re experiencing financial challenges or sudden growth.

Five of the top benefits of hiring a nonprofit CFO include:

  • Financial Oversight and Control: A CFO reduces the amount of people involved in financial processes and provides clear, thorough financial oversight.
  • Improved Financial Decision-making: Nonprofit CFOs are financial experts with the experience to analyze your organization’s finances and make data-driven decisions.
  • Strategic Financial Planning: CFOs provide financial planning and advice that helps your organization maximize revenue while reducing expenses.
  • Risk Management and Compliance: A CFO can help your nonprofit identify risks and stay in compliance with complicated tax and financial regulations.
  • Increased Credibility: Accurate reporting, strategic financial planning, and expanded financial oversight all help your organization improve trust and credibility with stakeholders, donors, and the public.

Should You Outsource Your Nonprofit CFO?

Hiring a full-time, in-house CFO isn’t an option for every nonprofit organization. Adding another C-level employee can be expensive, especially if you need to offer a high salary and comprehensive employee benefits to attract top talent.

Luckily, there’s an easy way to get the CFO services you need without bringing on another full-time employee: fractional CFO services.

Outsourcing your CFO needs has plenty of benefits, such as:

  • Cost-effectiveness: Outsourcing your CFO allows you to access high-level financial expertise without the expense of hiring a full-time employee.
  • Access to specialized skills: Fractional nonprofit CFOs often possess specialized skills and experience in the nonprofit accounting sector, letting you tap into a pool of seasoned professionals who understand your unique challenges.
  • Flexibility and scalability: Outsourced CFO services offer flexibility and the chance to scale your services to fit your needs, such as increasing service time if you experience rapid growth.
  • Objective perspective: A third-party CFO brings a fresh perspective to your organization and lets you make financial decisions without internal biases or conflicts of interest.

nonprofit CFO

Ready to Hire a CFO?

Whether you hire in-house or outsource CFO services, bringing on a CFO can provide essential financial management and advice. Hiring a CFO can also improve financial transparency, improving the trust between your organization and donors, stakeholders, and the public. Additionally, a CFO helps your nonprofit stay compliant with the strict legal and tax regulations facing nonprofits.

One of the easiest ways to access a CFO is by outsourcing your financial management needs. Working with a fractional CFO gives you the benefits of a CFO without the added cost of hiring another full-time employee, including paying a salary and providing employee benefits. 

Companies like The Charity CFO make it easy to get the financial expertise you need without the cost of hiring in-house.

The Charity CFO provides fractional CFO and other financial management services to help your nonprofit run smoothly without the added expense of a full-time employee. We work exclusively with nonprofits so you can be sure our team of experts understands the unique financial needs of nonprofit organizations.

Schedule a call today to learn more about CFO services from the Charity CFO!

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7 Questions to Ask a Nonprofit Accountant

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The right accountant can be the difference between an efficient accounting process and a total mess. That’s why it’s so important to know what to look for in a nonprofit accountant.

So what happens after you’ve found a few firms that offer the services you need? The next step is to ask your potential nonprofit accountant a few questions to see if they’d be a good fit for your organization. 

Here are seven questions to ask a nonprofit accountant before working with them.

nonprofit accountant

1. What is Your Experience Working With Nonprofit Organizations?

As a nonprofit leader, you know nonprofit accounting isn’t the same as for-profit business accounting. Yet, it’s all too common for nonprofits to hire an accounting team with little to no experience in nonprofit accounting.

One of the first things to ask a nonprofit accountant is their experience with nonprofits. Working with someone who understands the unique financial challenges of nonprofits will make your partnership more seamless.

An accountant without nonprofit experience may need weeks or months to learn the ins and outs of nonprofit accounting before they can start helping your organization. Accountants with nonprofit experience, on the other hand, can hit the ground running to analyze your books and make insightful recommendations for your organization.

2. Are You Familiar With Nonprofit Accounting Regulations and Standards?

Tax filing or reporting mistakes could cost your organization its tax-exempt status. Your nonprofit accountant should have a good understanding of the current nonprofit tax laws and regulations related to your organization.

In addition, your accountant should be able to help you navigate unique nonprofit tax situations. For example, your nonprofit owns a for-profit business, which could lead to complicated tax requirements or even loss of exempt status. You want to know your accountant can help you figure out what needs to be done to stay in compliance as a nonprofit.

3. How Do You Approach Financial Reporting for Nonprofits?

Accurate financial reporting is essential to a nonprofit’s success. Having accurate reports helps promote transparency, showing your commitment to ethical conduct and integrity. This transparency also helps build trust with a variety of stakeholders, including:

  • Employees
  • Volunteers
  • Board of Directors
  • Donors
  • Beneficiaries

However, not all financial reports are the same, especially if you need to present different data to various stakeholders. You can ask your accounting team how they handle financial reports to learn if their system will work for your organization. For example, your accountant might suggest using an accounting system like Quickbooks to streamline financial organization and easily generate reports.

4. What are Some Success Stories of Your Past Nonprofit Clients?

This is a great question to ask a nonprofit accountant. You might think of asking for client success stories or case studies as asking for an accountant’s portfolio. This is a chance for them to show you how they’ve helped other nonprofits like yours.

You can dive in further and ask the accountant a few follow-up questions as well, such as:

  • What are some cost-saving strategies you’ve used with other clients?
  • How did using accounting software improve efficiency for other nonprofits?
  • How did your financial strategies help the financial health of an organization?
  • What’s your process for evaluating an organization’s financial needs?

5. How Do You Ensure Transparency and Clear Communications With Clients?

Clear and open communication channels help everyone stay on the same page when it comes to an organization’s financials. You need your accountant to be accessible to answer questions and provide advice in a timely manner.

Asking a nonprofit accountant how they handle client communications–and if they’re willing to use your systems–can give you a better idea if you’ll work well together. For example, you might prefer phone calls over emails. You’ll likely want to work with an accountant who will accommodate your preferences.

6. Do You Offer Additional Services Besides Basic Accounting?

Bookkeeping and standard accounting services are major parts of nonprofit accounting, but what if you want an accountant who can be your go-to for financial advice? Asking about additional services lets you see what an accounting firm has to offer.

You might be surprised by the additional nonprofit accounting services a firm offers, such as:

  • Fractional CFO services
  • Advising on growth strategies
  • Accounting system design
  • Paying vendors
  • Grant management
  • Preparing and filing IRS forms

7. What is Your Approach to Helping Nonprofits Reach Their Financial Goals?

Your mission is the main reason for your nonprofit. That’s why it’s important to work with an accountant who understands how to create a financial plan that aligns with your mission and objective. This ensures each step of your financial plan helps you reach your goals and expand your impact.

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Finding the Right Nonprofit Accountant to Reach Your Goals

Searching for a qualified nonprofit accountant can feel like a journey, but finding the right one is worth the time! Asking these seven questions can help you get a better idea of what nonprofit accounting services a firm offers, as well as their experience with nonprofit organizations.

At The Charity CFO, we’re happy to answer any questions you might have about our full-service nonprofit accounting and bookkeeping services. Our team specializes in nonprofit accounting, so you can be sure we understand the unique challenges and regulations that come with nonprofit finances.

Get in touch with us today to learn more about our services!

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Defining Your Nonprofit KPIs

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A key performance indicator (KPI) is a data metric you can use to gauge the overall success of your nonprofit organization. You can use KPI data to track your organization’s performance in various areas, such as finance or operations. As you collect KPI data, you’ll get a better picture of how your organization is performing now so you can make strategic decisions to improve it.

Without KPIs, your organization may be blind to trends or issues holding you back from making a bigger impact. Let’s explore how you can define your nonprofit KPIs and some examples of common metrics.

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Factors to Consider When Choosing Nonprofit KPIs

The goal of KPIs is to track your organization’s performance, so it’s important to choose ones that make sense for your nonprofit. This, of course, is what makes defining nonprofit KPIs complicated.

How do you ensure you’re choosing the right KPIs for your organization?

Luckily, there are some factors to consider that can make it easier, such as choosing KPIs that:

  • Align with your mission and strategic nonprofit goals.
  • Are relevant to stakeholders, donors, board members, and grantors.
  • Have measurable data readily available.
  • Give you the ability to make data-driven decisions.

How to Define Your Nonprofit’s KPIs

There are four steps to follow when defining nonprofit KPIs:

  • Identify the core objectives of your organization
  • Perform a KPI audit
  • Consider data sources for potential KPIs
  • Create baselines and targets for your KPIs

Identify Core Objectives

Before you can define KPIs, you need to define what you hope to achieve with your nonprofit. This goes further than a mission statement or long-term impacts. Rather, think about your specific nonprofit goals.

Make a list of the most important objectives of your organization. This list will be the starting point for your KPIs, since you’ll want to choose metrics that help you reach these goals.

Complete a KPI Audit

A needs assessment and KPI audit can help you determine the most important KPIs for your organization. To perform an audit, you’ll need to consider your current data sets.

Specifically, how are you measuring nonprofit goals?

That’s the question you need to answer to find KPIs for your organization. There’s a good chance you’re already tracking some metrics, even if they’re not defined KPIs yet.

Ask yourself what information or data you need to track to see if you’re reaching your goals. This data becomes your potential KPIs.

For example, you might have a goal to increase revenue from program fees year over year. You’ll need to track revenue growth to know if you’re successful, making it a perfect KPI.

Evaluate Potential KPIs Based on Available Data

Your KPIs are only as good as the data you have access to. Without quality data to track, your KPI metrics will be unreliable.

As you consider your list of potential KPIs, look at the data you have available to measure them. Additionally, you can look at what data you don’t have and would need to measure a KPI properly.

If you have ample, usable data available to track a KPI, there’s a good chance you can use it for your organization.

Establish Baselines and Targets

Establishing your KPI baselines involves analyzing historical data to determine the starting point for your metrics.

For instance, if you’re measuring your program expense ratio, you first need to figure out what it is currently. Your current or historic ratio would then become the baseline for your new KPI.

Once you know your baseline, you can set targets for your KPI. A KPI target is simply the goal you wish to reach with the metric. You might set a target of lowering your expense ratio by a certain percentage, for example. Be sure to also set a specific timeframe for your KPI targets, which helps keep you on track.

Common Nonprofit KPIs

Your organization will likely want to track a variety of KPIs to measure–and improve–performance. Some of the most common KPI categories for nonprofits include financial, program-related, and operational metrics.

Financial KPIs

Financial KPIs are often some of the most important indicators of the health of an organization. Consider financial KPIs such as:

  • Total Revenue Growth Rate: This metric tracks the percentage increase or decrease of your total revenues over a specified timeframe.
  • Program Expense Ratio: This KPI tracks the efficiency of your programs and services by measuring the proportion of total expenses spent on programs.
  • Donor Retention Rate: A donor retention rate measures the percentage of donors who continue to support your organization over time and can be used to track donor relations and satisfaction.

Program KPIs

How can you tell if your programs and services are making an impact in your community using data? By implementing program KPIs like:

  • Number of Beneficiaries Served: This straightforward KPI quantifies your organization’s reach by measuring the total number of individuals benefiting from programs.
  • Client Satisfaction Rate: This metric measures the level of satisfaction among program participants or clients using the services your organization provides.

Operational KPIs

Operational KPIs help you determine the efficiency and effectiveness of your day-to-day operations. These KPIs are especially good tools for tracking employee and volunteer satisfaction.

  • Volunteer Retention Rate: The KPI tracks the percentage of volunteers who continue to engage with your organization over time, helping you see if your volunteer management programs retain volunteers.
  • Employee Turnover Rate: Your employee turnover rate measures the rate at which employees leave your organization. A high turnover rate could indicate unhappy employees.

kpi

Choose Your Nonprofit KPIs

Defining your nonprofit KPIs is an essential step to making strategic, data-driven decisions. You’ll want to choose KPIs that reflect your mission, are relevant to stakeholders, and have measurable data you can use to track them.

Financial KPIs, in particular, are some of the most important tracking metrics for any organization. The team at The Charity CFO can help you analyze your financial data and find usable metrics for KPIs. As financial professionals specializing in nonprofit accounting, we know nonprofits’ unique financial challenges.

Contact us today to learn more.

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