For years, nonprofit fundraising has been quietly evolving. Specifically, industry professionals have been watching as it moved further and further online. And in 2020, the COVID pandemic accelerated this process, ultimately changing your options as a not-for-profit leader to raise donations.
Jeff Roman of EPIC Agency is this week’s A Modern Nonprofit guest!
Such a drastic change has forced fundraising practices to transform into digital endeavors. That’s why Tosha Anderson, founder & CEO of The Charity CFO, invited Jeff Roman, founder & president of EPIC Agency onto A Modern Nonprofit Podcast. In this informative episode, the two cover topics like:
Why digital marketing is so important for nonprofits and their fundraising goals
How to maximize social media to help spread awareness about your organization
Understanding the power of social media, trending topics and hashtags for nonprofit social media channels
Tips new nonprofits can implement to help them achieve best brand
Are you looking for a team of specialists who can deploy integrated solutions that seamlessly connect with your target audience, create world-class content to highlight your organization, strengthen and develop new revenue channels, help you increase platform visibility, sell your products and services, or promote a cause or mission well? If so, then you are in luck. EPIC Agency is here to serve you. If you’re interested, feel free to get in touch with one of their partners will contact you about beginning the proposal process. Make sure to check them out!
And for individuals looking for specialized, cost-efficient nonprofit bookkeeping and accounting services, look no further than Tosha Anderson of The Charity CFO. With more than 10 years of experience in the not-for-profit sector, Tosha knows what it takes to have financial thought leadership. So, stop working late nights and doing the books yourself. Get an expert team of certified public accountants to help you, all at a price you can afford.
Also, if you’re not already part of A Modern Nonprofit Facebook Group, you don’t know what you’re missing out on. It’s a great community of nonprofit and industry leaders who converse in an open space that encourages collaboration and learning. Request to join here!
https://thecharitycfo.com/wp-content/uploads/2025/04/donation-page-examples.jpg300620Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2021-03-13 20:25:502025-06-18 07:55:43How to Raise Donations with Online Marketing, featuring Jeff Roman of EPIC Agency
Zachary Wigal is an avid gamer, hard rock devotee, traveler, sporadic bookworm, and racing enthusiast from southeast Michigan. And now, as the founder of Gamers Outreach Foundation, his life is split between Ann Arbor and Los Angeles.
His nonprofit organization helps kids cope with long-term medical treatment by providing gaming hardware and software to hospitals. From a bunch of high school kids with an interest in hosting video game tournaments, to helping thousands of children per year in hospitals, Gamers Outreach has evolved since its founding. The organization’s vision has since evolved to ensure children in hospitals everywhere have access to relief and activities.
Zachary’s vision and unique nonprofit experience is what prompted Tosha Anderson, founder & CEO of The Charity CFO, to join her on A Modern Nonprofit Podcast. In the latest episode of this widely-informative series, the two discuss:
How to target unique donors and volunteers
The power of social media and marketing for nonprofits
Changing leadership styles of nonprofit founders and enthusiasts
Hacks to effectively managing a small team
Advice to newbie nonprofits
And more!
If you’re looking for a compelling story and want to be inspired to achieve more with your not-for-profit organization, then you’re in luck! Don’t forget to subscribe to A Modern Nonprofit Podcast for more content, stories and insight.
Additional Notes for Listeners
Interested in helping others level up? You can make a difference for your fellow hospitalized gamers too. Join Zachary’s quest to provide kids in hospitals with access to play through the power of video games by visiting the Gamers Outreach webpage. You can also follow Zachary and the entire Gamers Outreach crew on Twitter.
And if you’re looking to maximize your nonprofit’s mission as it relates to improving your accounting and bookkeeping, then you are in luck. Tosha and her team of expert accountants at The Charity CFO provide specialized bookkeeping services for nonprofits of all shapes and sizes. Visit our website to learn more about the unique opportunity to walk alongside our boutique, nonprofit-centered accounting firm.
https://thecharitycfo.com/wp-content/uploads/2025/04/Keys-to-success-for-young-nonprofit-leaders-1.png7201280Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2021-03-08 03:31:322025-06-18 07:55:43A Founder’s Story: High School Student turned CNN Hero
This problem is much more common if you’re a nonprofit organization. Whether you’re a public charity, private foundation, or civic leagues, the special rules on nonprofit payrolls can be taxing. You have varying HR elements, from volunteers and contractors to board members.
However, a simple solution is to hire nonprofit accounting services. Excited to overhaul your payroll management? Read on and learn these impressive facts about outsourcing accounting services:
1. Payroll Services Remedy Mistakes
Mistakes can lead to law-imposed penalties. If you’re losing money because of payroll errors, outsource your accounting services. These professionals are vigilant and can resolve them before they become troublesome.
Nonprofit accountants use automated audit software to verify each payroll. They’re proactive in letting you know when they encounter errors. It paves the way to corrections before processing the payroll.
You’ll get the accuracy nonprofit payroll software offers. These professionals check your work constantly. They help you avoid mistakes while giving you ample opportunities to learn.
Getting help means familiarizing your accounting department with the rules. It prevents complicated situations from happening. It allows you to be more decisive and have more confidence with how to go from there.
You need not take your chances when you have payroll experts. They will address various issues to ensure you’re following the law. You’ll get a provider that caters to your nonprofit accounting needs.
The software these companies use is complex and specialized. It aids with every step of the process when checking for accuracy. It saves lots of time since you need not retype information across reports.
2. Payroll Services Eases the Process
Nonprofit organizations often put too many roles on their HR and accounting departments. If it’s your situation, hiring an accounting company is beneficial. It allows you to focus more on other issues like finding proper connections to grow your donations.
A payroll service offsets the hours spent reviewing and verifying payroll data in-house. It’s more efficient and can eliminate the risks of underpayments and late payments. It simplifies the process for your HR or accounting teams.
It’s also worth noting that the sooner you process payroll, the faster the payments are. It’s an important asset especially when your paid employees have limited budgets. With more steps eliminated, you won’t have to worry about low morale.
3. Payroll Services Enable Paperless Processing
Paperless payroll systems save more money while staying environment-friendly. Whether you’re looking for more efficiency or care about the environment, payroll services fulfill both. An online nonprofit payroll system streamlines the process across various departments and roles.
It also means you’re riding the wave of the future with paperless payroll. With enough expertise, you can collaborate with your accounting service. It helps you shift from paper to mobile payroll apps and document storage online.
You’ll have more functionalities with your payroll system. Employees can look at their payroll data in real-time. Your accounting department can change security levels to keep sensitive data from getting compromised.
4. Payroll Services Enable Real-Time Tracking
Things are easier when everyone gets quick information access. When professionals track your payroll system, you’ll know when problems happen. It means making timely changes to correct these issues.
It allows you to get closer to a hassle-free payroll process. You’ll always be on time, ensuring everyone’s satisfaction. This process becomes even better when using an integrated system.
You’ll always have an idea about the current labor costs situation. It allows your nonprofit to make more financially-sound decisions. It ensures everything is up-to-date and adherent to your cause.
Why Nonprofit Accounting is More Difficult
Without professional help on accounting for nonprofit organizations, you’ll encounter some hardships. The following are unique challenges for nonprofit payroll accounting. Use them to inspire your organization to outsource:
1. Financial Inexperience
Your board members are accomplished professionals. They have lots of useful skill sets that bring benefits to your organization. However, it’s uncommon for them to come from financial backgrounds.
Your organization must have a higher level of financial transparency. It gives your organization the right information for decision-making. Understanding the nonprofit’s financial aspects is necessary to help the board focus on a higher-level view.
Never let financial bookkeeping distract your leadership from the mission. Outsource professionals that specialize in nonprofit organizations. It maximizes your organization’s greatest potential.
2. Donor Expectations
As a nonprofit, your donor expectations are one of your priorities. Entities donate funds because they believe in your cause. Your funds must go to where your donors expect them, like programs that further your mission.
Your organization must do it without overspending. It means smart budgeting on administrations, expenses, and fundraisers. Keep your donors updated on your expenses to help build their trust.
3. Strict Audit Requirements
Nonprofit organizations have stricter audit requirements. People expect your reporting and internal control standards to be better. Most states require audits if you get at least $500,000 in donations.
This standard is necessary because the funding comes from public donations. It means everyone must know where the money goes. Your organization is accountable to use the funds correctly and advance your mission.
4. Public Trust
As said above, your funding comes from various public entities. It places the burden of public trust upon your organization. These people expect you to have an effective and efficient operation.
Often, they hold your organization to higher standards compared to for-profit businesses. Some organizations serve as watchdogs. They track your financial activities to ensure you’re using your funds as intended.
The same applies to your payroll management processes. To avoid discrepancies, invest in nonprofit technology. It can help you further your cause, helping you establish your local presence.
Hire Nonprofit Accounting Services Today!
Never let the lack of financial expertise ruin your nonprofit organization. Outsource nonprofit accounting services to take the burden off your shoulders. It allows you to focus on more important matters for the greater good.
https://thecharitycfo.com/wp-content/uploads/2025/04/Blue-and-White-Colorful-Gradient-Music-YouTube-Thumbnail.png7201280Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2021-03-07 21:56:242025-06-18 07:55:44Using Nonprofit Accounting Services to Help with Payroll Management
Nonprofits are not run to make money. But they do make serious progress.
More than 1.5 million nonprofits are registered with the IRS. They contribute more than one trillion dollars to the economy. One-quarter of American adults volunteer with a nonprofit, helping their community on a number of issues.
You will make a difference as soon as you start a nonprofit. But you can make a real difference if you understand nonprofit budgeting.
However much money you have, you need to know how to allocate it into worthwhile projects. There are a few things you should understand in order to do that. Here is your quick guide.
Distinguish Nonprofit Budgeting From for-Profit Budgeting
You may have experience in budgeting and accounting for for-profit organizations. That will help you when budgeting for a non-profit. But you should know that there are substantial distinctions.
For-profit businesses are accountable to their investors. They have a lot more autonomy accordingly. As long as they are within the bounds of the law, they can take any measures they need to make money.
A nonprofit organization is accountable to anyone who donates to it. They must report how they use their funds, then they must hold to their word.
For-profit organizations distribute their profits to their investors. Nonprofit organizations must reinvest their profits into themselves. They can pay for full-time employees, but all profits must be built for the greater good in some way.
Nonprofits are exempt from paying taxes on their funds. This makes tax forms far easier. But they are liable to payroll taxes, just as for-profit groups are.
Break Down Your Budget Components
Your budget as a whole should allocate resources for all operations. You will make clear how these resources are allocated in several ways.
The nonprofit budget is actually two separate documents. The operating budget shows what the projected revenue of the year will be. It also logs the expenses of the entire organization.
All nonprofit funding streams should be defined. When possible, the budget should list the names of donors. This helps with donor management and transparency.
You should also distinguish your different expenses. You incur both program and overhead costs. List out every cost there is, even small ones.
While the operating budget looks at one year’s financial picture, the capital budget looks long-term. It projects what the future expenses and revenue will be, given the track record of ongoing and multi-year projects. This helps executives strategize.
Every budget component should correspond to a specific activity. If there is an unnecessary cost, it should be cut out. If there are leftover expenses, those should be used in some way.
Conceive the Budget Itself
The process of making the budget should begin early on. The board of directors should discuss, debate, and approve the budget before the start of the fiscal year.
Start by negotiating a timeline with the board. Make sure you have time to write it out, but you should leave enough time for them to discuss it.
Agree on what the budget template should look like. Have the board give you the budgeting resources that you need. This includes money set aside for professionals to look over your work.
Review all relevant financial documents, including last year’s operating budget. If there is any variance between actual revenues and projected ones, understand why that is the case.
Take time to do your research. Talk to the nonprofit’s accountants and external financial advisors.
Develop several drafts of your operating and capital budget documents. Ask other budgeting experts to oversee your work. Take their suggestions and make edits accordingly.
When you have a good final draft, deliver it to the board of directors. If you can sit in on their meetings, do so. Answer their questions and ask new ones about what the future of the company will look like.
Run Budget Reviews
Budget reviews are essential components of a nonprofit’s financial life. Because nonprofits must put all revenues back into the organization, budget reviews are check-ins to ensure that this is being done.
You should conduct a personal review every week. You should check to make sure all financial goals are being met, especially with funding. If your nonprofit is using too much money, it will run into trouble.
You should then conduct a teamwide review every month. All of you should look over the finances for the month.
You should examine the balance between budgeted and real-world expenses. Your team should take note of all discrepancies so future budget components fall in line.
You should also conduct quarterly reviews. This is when you review the entirety of the budget. You can track previous discrepancies and see if they line up with actual revenue streams.
An annual review loops other relevant parties into your nonprofit’s financial picture. You should tell the CEO how the budget stayed on course over the last year.
The two of you can talk about program outcomes. If something did not work, you can cut it or adjust its funding. Use their oversight to adjust the budget for next year.
Know About Nonprofits
Nonprofit budgeting is important to your nonprofit’s financial footprint. Whatever experience you have with for-profit budgeting, put that aside. You need to report how all of your funds are used to support your cause.
When making a budget, be as specific as possible. Distinguish between real and projected expenses and revenues.
Take time drafting out your budget. Set clear terms and expectations with the board of directors. Then run several budget reviews, including an annual one with the CEO.
Get the support you need to make a difference. The Charity CFO offers premium budgeting resources for nonprofits. Contact us today.
https://thecharitycfo.com/wp-content/uploads/2025/04/man-1246277_960_720.jpg641960Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2021-03-03 18:44:252025-06-18 07:55:44A Beginner’s Guide to Nonprofit Budgeting
You may have asked yourself any of the following questions, “What is grant writing? Why do I need to worry about a budget? How can my organization build credibility”
As you may know, there are many specifics that are involved within the grant writing process. While a budget is an important part of the grant proposal, there are many other important details that you don’t want to skim through as these relate to your grant writing practices, which impacts the overall success of your not-for-profit.
A Modern Nonprofit Podcast tackles these important considerations, and more, in the latest episode of the highly-successful, informative audio series. Powered by The Charity CFO, Tosha Anderson welcomes Kate West, the CEO of the Fundraising Lab, to discuss how listeners can create a budget for grant writing.
Some questions that Tosha and Kate cover during this episode include:
How to create a grant budget – what does a grant funder want to see? What do they DO with the budget presented?
How to plan for growth and do a time study?
How to quantify / demonstrate the value to volunteers and unpaid staff? Why is this important?
What income categories are most commonly used by nonprofits? Why are these distinctions important?
As a fundraising consultant with more than 25 years of experience, Kate boasts experience with professional instruction of grant writing skills and provides grant writing services for nonprofits in need. For nonprofit leaders interested in grant writing assistance, you need to check out Kate’s Grant Writing 101 course and additional mini courses.
For listeners of A Modern Nonprofit Podcast, use the added discount code to “How to Create a Grant Budget” mini course, which will provide $9 off the regular $29 regular course price. For course access, visit Kate’s website and also make sure to check out her Instagram page.
/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.png00Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2021-03-01 15:45:092025-06-18 07:55:44How to Create a Budget for Grant Writing
Are you the proud owner of a nonprofit that’s looking to take your organization to the next level? Are you curious to learn about different things you can integrate to give yourself an edge? If so, then you need to learn more about how nonprofit technology can streamline your organization.
Doing so can help turn your nonprofit’s greatest weakness into a strength. For example, with the right accounting services, you’ll be more in-tune with the donations that you receive.
See below for an in-depth guide highlighting the benefits of nonprofit technology and how it can help your organization thrive moving forward.
1. Well-Oiled Machine
Nonprofits are like fish, they can only grow to the size of the pond they live in. If you don’t take the time to organize your business model, it will stunt the growth of your organization moving forward.
Not to mention the fact that if you make a mistake such as losing funds that were donated to you, you could be charged with the misappropriation of funds.
Despite your best effort, you might find it difficult to balance your organization’s need for things like event planning, bookkeeping, production, communications, marketing, and so on.
This is where nonprofit technology can be of tremendous help. For example, you could use event planning software to organize every event or gathering you have from this day forward.
It can help you get a proper headcount, see who is bringing what (EX: tents, food platters, etc.), and where your volunteers will be assigned that day.
This software can also help you control your budget. If you know the exact number of people attending, then things like calculating food serving sizes become that much easier. Stick with the one-pound rule: cater one pound of food for every adult in attendance, as well as 1/2 pound for every child.
2. Optimize Communication With Your Donors
Every successful nonprofit has a group of advocates. These are what’s known in the industry as “supporters”. However, a constructive nonprofit doesn’t wait for the supporters to take action, they’re proactive in keeping their supporters engaged.
Nonprofit technology has made it easier for organizations to keep their most active followers engaged. You can streamline communications with them and maximize each supporter that you have.
For example, you can use your best judgment to invite the right supporters to events they’ll be interested in. This defeats the traditional “email blast” method, which can quickly cause them to lose interest.
It can also help you keep in constant communication with them. You can use technology such as Slack, Zoom, etc. to discuss your nonprofit initiatives with them in their preferred method of communication.
Nonprofit technology can also make it just as easy to talk to your entire support network as it is to talk to one individual.
Let’s say you want to alert everyone to an upcoming event, but wanted to provide more insight to certain individuals. If so, you could use Slack to send a message to the entire group, then direct message those that you had extra insight for.
3. Better Understanding of Your Donors
First and foremost, if you’re struggling with balancing your organization’s finances, don’t leave that to chance. Hire a nonprofit accounting service to get everything back on track.
To ensure financial security for your nonprofit in the future, you have to gain a better understanding of your donor base. The more you know about them, the more engaged they will become.
There is nonprofit-focused CRM (customer relationship management) software that can help you:
Track all donations on an account by account basis.
Connect your donors/supporters with other like-minded supporters in your database (to form a community).
Track the events that each donor attends on an account by account basis.
Understand the best forms of communication with each donor.
Organize all of the contact information for each donor in their accounts.
Without a CRM system, a person might attend one event, donate $25, then slip through the cracks of your nonprofit’s outreach capabilities. Make sure that no donor is ever left out. It’s how you grow the community surrounding your organization.
4. Increases Your Revenue
Say no more, right? If there’s a way to increase your organization’s revenue, you’re in! Nonprofit technology has proven to do just that for those that take advantage of it.
By integrating nonprofit technology, you can offer ways for your donors to donate online. They simply enter in their card information as they would when they online shop.
This makes it incredibly easy for you and your donors. You can also offer them a way to set up monthly or bi-weekly withdrawals from their account, so they don’t even have to think about it anymore.
5. Optimize Your Website
Do you wonder why it seems as if your site visitors are landing on your site, then navigating away from it without clicking on any other page? This is what’s known as a bounce rate.
Nonprofit technology can help you assess what issues your site has that are harming the site user experience (in other words: what’s scaring them away). This can help you lower your bounce rate and capitalize on those that come across your site.
The more site visitors you capture, the more donors you have for your nonprofit organization. Then you can use your CRM software to build meaningful relationships with each of them!
Take Advantage of Nonprofit Technology Today
Now that you have seen several ways that you can take advantage of nonprofit technology for your organization, it’s time to take action!
Be sure to visit this page to listen to our podcast, the Modern Nonprofit Podcast, to learn more about streamlining your organization.
For more inquiries, please be sure to reach out via our contact us page and we will be happy to assist you further.
https://thecharitycfo.com/wp-content/uploads/2025/04/nonprofit-technology-1-1.jpg13332000Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2021-02-23 14:51:412025-06-18 07:55:45How Nonprofit Technology Can Further Your Cause
First, we’ve finally reached the double-digit episode mark of A Modern Nonprofit Podcast! After 10 episodes of insightful knowledge and key conversations surrounding so much information related to the nonprofit sector, we at The Charity CFO want to again extend our thanks to you, and to all of our listeners, for joining us on this exciting journey. We hope that A Modern Nonprofit Podcast has been an opportunity for you to learn about the tips and tricks that others share as these focus on helping your not-for-profit, your business and self be the best they can be.
That said, if your creative and artistic endeavors have taken you down a path of community service, then this is the episode of A Modern Nonprofit Podcast that you have been waiting for!
On this episode of A Modern Nonprofit Podcast, Tosha Anderson, founder & CEO of The Charity CFO, invites Matthew Kerns, the executive director of the St. Lou Fringe, onto the show. His organization, the St. Lou Fringe, is a space where independent artists and performers gather to celebrate all of the arts. Recent topics and news stories have inspired artists to showcase performances based on the COVID-19 pandemic, the Black Lives Matter Movement and more.
During this insightful episode, Tosha and Matthew discuss:
The importance of performing arts in the St. Louis community and nonprofit space
Challenges and obstacles as they related to transitioning to online events
Understanding outcomes as they relate to hosting events and promotions
Lessons learned during the COVID-19 pandemic for performing arts and nonprofit organizations
The future of virtual performing art events and gathering in a post-pandemic future
And more!
For listeners who may be considering fundraising events or for those with a keen interest in the performing arts, you are not going to want to rush through this episode. It’s packed with tons of great tips and information.
So, you’ve listened to Episode 10 of A Modern Nonprofit Podcast. Now what?
After you finish listening to this episode, you need to head over to the St. Lou Fringe website. There, you can learn more about the popular Fringe Festival and how the St. Lou Fringe has furthered committed to fostering the work of Fringe Artists through the pioneering medium of the virtual space. This space has allowed art makers and watchers to celebrate the magic of the arts from the safety of their own homes. View the website, discover upcoming performances and support the local performing arts here.
Are you interested in learning more about how Tosha Anderson and her team of certified, expert public accountants can help your nonprofit organization achieve best practices as these relate to your accounting and bookkeeping? Tosha and her team have saved nonprofits thousands of dollars and hours of time, thanks to their commitment towards thought leadership and innovative accounting practices. Request a free consultation with Tosha and find the accounting you need at a price you can afford.
Also, the conversation doesn’t just stop here. Request to join A Modern Nonprofit Facebook group, a quickly-growing community with hundreds of nonprofit professionals and industry leaders who converse as well as share resources to help nonprofits of all shape and sizes maximize their missions.
https://thecharitycfo.com/wp-content/uploads/2025/04/200331183923-10-robert-battle-dancer-full-169.jpg9001600Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2021-02-22 22:06:482025-06-18 07:55:45Creating Performing Arts in a Virtual World
Hosted by Dr. Patton McDowell, this episode dives into the specifics of nonprofit leadership. Further, individuals in this type of role need a wide range of skills and experiences to be successful.
Discussed in this episode of the Path Podcast
But, no single leader can manage all of the technical aspects of a growing enterprise without help. So, this episode is for any nonprofit leader who is looking to find answers to key questions such as:
What important contracts and agreements should you be focused on?
Why is it hard for people and your fundraisers to get along?
What is the best way to manage the accounting and bookkeeping part of your business?
And more!
If you are new in your leadership position, you may not even know where to begin. Fortunately, look no further than this podcast episode to get you started!
Next Steps for Nonprofit Leaders and Listeners
Interested in learning more about Patton and PMA Consulting? Need help identifying your organization’s points of pain? Looking to build a plan to knock them out? Hoping for the resources to help you be at your best? Then you need to check out this Patton’s website.
It is no secret: people drive the mission in a charitable nonprofit.
So, human resources are critical towards the overall success of a nonprofit. Staff are the key to turning your nonprofit into a successful one. But, people providing services to nonprofits can be classified as: employees, independent contractors, or volunteers.
Because employment laws and specifics are complicated, and subject to change, Tosha Anderson, CPA, of The Charity CFO sits down with Moses Balian, an HR Consultant at Justworks, in the latest episode of A Modern Nonprofit Podcast.
Understanding the difference between an employee and an independent contractor
Deciding whether, and how, you should pay interns
Creating lasting relationships with volunteers, and when you should pay them
Per diems
When is it acceptable to pay freelancers or staff a per diem?
What happens to hourly or salary when you initiate per diems with freelancers?
And much more!
Importantly, the conversation and tips on this version of A Modern Nonprofit Podcast is not intended to be legal advice. Rather, it is an opportunity to learn the endeavors that have worked for nonprofits and human resources professionals as a means of guiding your modern nonprofit to achieve greater success.
That said, The Charity CFO utilizes JustWorks to ensure its employees are correctly compensated. As Moses said in this podcast, JustWorks helps entrepreneurs and businesses grow with confidence. Your nonprofit can receive access to big-company benefits, automated payroll, HR tools, and compliance support — all in one place.
You listened to this episode of A Modern Nonprofit Podcast. Now what?
Check out The Charity CFO on social media and on YouTube. As we strive to be a modern resource for modern nonprofits, our community is growing like never before. Follow and subscribe to our content for future episodes releases, nonprofit accounting tips and much more related to helping your organization achieve its best self.
More than 72% of adults in the United States have at least one social media account. These aren’t just people—they’re millions of opportunities for your nonprofit to have an impact on most of the country’s population.
If you’re looking to generate revenue for your nonprofit or spread awareness about a certain issue, you’re in need of nonprofit social media guidance.
We’re here to share exactly how to harness your nonprofit’s ability to make tangible progress using social media.
Nonprofit Social Media: The Basics
Before you even decide which platforms to use, you need to do two things:
Decide your goals (revenue, starting conversation, event attendance, sharing information)
Identify your audience
While your goals might be a combination of the above, and your audience may have a large demographic or age range, it’s important to strategize your social media before diving right in.
Below are a few categories your posts should fall into.
Hot tip: create a content schedule that posts different pieces of content. For example, you don’t want seven days in a row of community building posts. Mix it up by integrating informational posts, too!
Promoting Awareness
At the core of each nonprofit’s mission is education. Without sharing crucial information about the issue you’re combatting, your audience won’t see the value in the work you’re doing.
To get your audience engaged in the purpose of your organization, use statistics and infographics on Twitter or Instagram.
Build Community
Another way to generate a following on social media for nonprofits is to build a virtual community. Your followers want to feel like they’re a part of your movement, so let them in!
Do this by hosting live Q&As on Instagram or virtual forum meetings. Ask your followers to comment with a friend’s name or share their posts for more engagement.
LinkedIn is a great place to cultivate social networking for nonprofits, too, so try posting information there to gain a professional following. The cost of social network marketing is really just your time, so take a leap!
55% of the users who follow nonprofits on social media take action to benefit that organization. Considering some people use social media infrequently or just to share personal information, that’s a pretty great conversion rate!
Share Impact
Lastly, your followers want to know how your work is going. Be transparent and share statistics or stories with them!
Tell them how their donations are making your work possible. People respond well to stories, so get creative in how you share the information. Maybe have a volunteer of your organization or youth participant in your programming share the news!
Ideas for Nonprofit Social Media
Now that you have a sense of your goals and your audience, it’s time to get to it! Here are the top ideas for engaging social media posts that will get your nonprofit some well-deserved attention and donations.
Add Donation Buttons
Especially on Facebook and Instagram, it’s important to make it easy for your followers to donate to your nonprofit. Use Facebook’s charitable giving platform to show that you’re open to donations and encourage users to fundraise for you if they’re able.
Use Hashtags
Hashtags are the best way to get an organic following on social media, no matter the platform. Hashtags are like coding your content to get to the right people.
For example, if you’re sharing something for Giving Tuesday, use the #givingtuesday hashtag to show up in the feed. For more niche topics, use specific hashtags to get recognized, like #artmuseum, #omahaarts, or #donatenow.
Share Videos
If the rise of TikTok taught us anything, it’s that people love short-form videos. Some nonprofits have been taking advantage of this, and TikTok has even responded by adding certain features to support nonprofit fundraising.
Even if you’re not on TikTok, your nonprofit can still make short-form videos to educate the public on your mission.
For example, a museum can make a short video going through an exhibition or touring the building. A nonprofit focused on poverty alleviation can share statistics and footage from donation events or services they offer the community.
There are endless opportunities!
Develop a Style Guide
Using social media solidifies your brand. To build trust among your followers and any new communities, you have to have consistency across the board.
Even if you only have a couple of people managing your social media, develop a style guide with all the information someone new would need to create your content.
This could have a list of your researched hashtags, approved colors, and graphics, or resources for posting techniques. This will ensure that your voice and branding is cohesive for your followers.
Pro tip: Use a free design platform like Canva to keep everything branded and stored!
Use Stories
While many people enjoy perfectly curated content, it’s important to shake it up a bit by using stories on Twitter, Facebook, or Instagram.
Use stories to show the day in the life of an employee or use engaging stickers like polls. This allows you to learn more about your audience and create fun content!
Keep up With the Times
Even if you use a content calendar to schedule content ahead of time, make sure that you’re keeping up with your platforms in between. Like, comment, and engage with other content and accounts you follow.
This helps the algorithms in these platforms see you as a contributor to the platform in multiple ways, instead of just posting.
As the events of 2020 and early 2021 have proven, it’s crucial that you keep up with what’s happening in the world. You don’t want your content to seem insensitive, so make sure your calendar is easy to adjust and that you’re flexible in what you post.
Going All-In on Social Media
If your nonprofit social media is ready to take off, congratulations! Using social media to get people interested in your work and cultivate new donors is a huge step towards furthering your mission as an organization.
When you’re ready, use these nonprofit social media marketing tips to gain new followers and keep them inspired by your work.
If you’re looking for more information on how to make your nonprofit successful, check out the rest of our blog.
We help nonprofits strategize their operations and services to be as efficient as possible. Check out our services and contact us for more information!
https://thecharitycfo.com/wp-content/uploads/2025/04/socialmedia-mn2s.jpg651860Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2021-02-01 15:51:112025-06-18 07:55:46Crafting an Online Presence: A Guide to Nonprofit Social Media
For many of us working the 9-5/five days a week grind, Fridays are that final push towards the weekend. That said, Fridays can also feel like one of two ways based on your level of work or confidence: you’re stressful, or on cruise control.
That’s why our expert team of certified public accountants at The Charity CFO want you to make the most of your Friday. You should walk out of your nonprofit office knowing you did all that you could to be productive and proactive before the weekend. While we both know our work of helping better our communities never rests, it’s important to have time to better ourselves!
FAQ Fridays Webinar Description for Nonprofit Leaders and Professionals
So for a limited time, The Charity CFO Founder & CEO Tosha Anderson will be joined by the organization’s COO Tim Hudson for FAQ Fridays, a once-a-week morning webinar series to help nonprofit leaders, board members, volunteers and curious learners become more knowledgeable about today’s trending not-for-profit tips and tricks.
Topics Covered in The Charity CFO Free Friday Webinar Series
This webinar series will not just cover accounting, though. Tosha and Tim will cover topics like:
Year-End Compliance
Fundraising
Nonprofit Management Tips
Nonprofit Leaders Most Asked Questions
Best Bookkeeping Tools and Practices
And more!
The best part about this webinar series? It’s completely FREE! But make sure you register, because spots are limited. Mark your calendars as “Busy” on Friday mornings from 10:30 AM – 11:30 AM CST. Trust us, you won’t regret it.
As always, I’m always available to chat if you recognize your nonprofit accounting isn’t where you’d like it to be, or if you know you can do better in respect to your bookkeeping practices. Check out our services and request a free consultation with Tosha to ensure your nonprofit can truly maximize its mission.
Working with leaders and being part of nonprofit governance is a valuable perspective to possess in the not-for-profit space.
There are many key players within nonprofit governance. Regardless if your nonprofit is a small organization or a larger nonprofit, each individual plays a critical role towards the success of a decision-making process.
Understanding the mechanics of the mission should be your ultimate goal as a nonprofit leader. Thinking about responsibilities, open communication and holding others accountable are just some of the points discussed by Deaconess Foundation Director of Partnership & Capacity Building Kiesha Davis, who joins The Charity CFO Founder and nonprofit accountant Tosha Anderson in this week’s episode of A Modern Nonprofit Podcast.
Kiesha and Tosha cover many important considerations that you must know in order to challenge and grow his or her nonprofit board, including:
Helping your board understand their roles and duties
Strengthening your overall board through specific training and tips
The importance of board assessments- and why you must implement them
Utilizing volunteer board members and ensuring balance with strategy
And much more!
This is a great episode if you want to take your nonprofit leadership and internal processes to the next level in 2021.
Nonprofit governance is critical towards helping your board and nonprofit accounting.
Cultivating improvement in your board members will stimulate not only engagement, but success and opportunity for staff to support one another.
Who’s All in Episode 6 of A Modern Nonprofit Podcast
Kiesha Davis stewards a program of trust-based philanthropy with the Foundation to build the power to advance its public policy agenda for child well-being. She leads grant making within the foundation’s program portfolio, as well as provides capacity building support and relationship management with funded and prospective partners. Learn more about Kiesha and her organization here.
As Founder & CEO of The Charity CFO, Tosha Anderson committed her career to working with nonprofits across the United States, with a focus on providing CFO services to even the smallest nonprofits. After realizing an industry need for specialized accounting services with limited financial resources and an increasing pressure to keep costs low, the nonprofit enthusiast has helped hundreds of nonprofits achieve best accounting practices.
You’ve Listened to Episode 6…Now What?
If you have taken a look at your board, or realize that you are a struggling board member bogged down with accounting tasks when you know you should be focusing on other areas of your nonprofit, request a free consultation with our team of expert accountants today, and consider outsourcing your nonprofit bookkeeping.
Want to learn more about nonprofit governance and working with not-for-profit leaders?
The conversation’s only getting started. Check out our YouTube Channel to see episode clips and tricks.
Also, don’t forget to join A Modern Nonprofit Facebook Group, where you’ll have exclusive access to industry secrets and have an opportunity to conduct insightful conversations with professionals from across the nonprofit sector. Join and share this rapidly-growing community with your network.
https://thecharitycfo.com/wp-content/uploads/2025/04/Teen-Leader.jpg350650Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2021-01-18 04:00:112025-06-18 07:55:46Nonprofit Governance and Working with Leaders
There are around 1 million nonprofits in the United States. Many of them struggle creating value-driving metrics.
The vast number of nonprofits shows how difficult it may be to find funding if you are considering a nonprofit. You may realize that in order to succeed as a nonprofit, you need to find resources and people who are interested in contributing to your cause.
Another study stated that around 30% of nonprofits failed after 10 years. With such a high risk of failure, it’s important for nonprofits to figure out how to be successful.
Part of nonprofit success is dependent on reporting metrics. Value-driven metrics are what current and potential funders might be interested in when looking to fund your nonprofit.
Here are some key reporting metrics you need to keep an eye out for if you want to attract funders. Ultimately, this is how you create value-driven reporting metrics.
Return on Investment: Creating Value-Driven Metrics
One of the most critical reporting metrics is the return on investments. This is your ROI and how much you are making from your nonprofit.
It’s one of the metrics you can look at and decide how successful it is and if it’s getting the funding it needs to make a difference.
This is where you compare the cost of raising the event and paying for catering and a place to host the event and then compare it to how much was actually raised. You may have broken even, made a profit, or had a loss.
If you want to calculate your ROI for a nonprofit, you would want to divide total costs by total funds raised. This gives you an idea of how much is making from your nonprofit.
It can also give your investors or funders an idea if your nonprofit is successful and attracting interest.
Average Gift Price: Creating Value-Driven Metrics
Another metric to look at is how much a gift is when someone donates to a nonprofit. You want to see how much each gift on average is worth, which gives you an idea of how much people are giving to your nonprofit.
Metrics are important to help guide your nonprofit and your bookkeeping.
You can also see how many gifts in a specific time frame. You may know the average price per gift, but you still need to know how often you are receiving these gifts.
You can also see how many gifts you are receiving from specific donors. This allows you to segment your donors and see what donors in a specific market donate to your nonprofit.
Conversion Rate: Creating Value-Driven Metrics
The conversion rate is how many people actually gave your cause based on how many you asked.
You want to see how many of your target markets is giving to your nonprofit if you asked them over email or set up a link online.
Another way to look at the conversion rate is to see how many people are giving based on your outreach. You want to see how many people are donating on social media, email, websites, referrals, and more.
You can see how many people actually clicked on your link and committed to donating to your cause. You can then measure your conversion rate and compare it to other nonprofit organizations.
Another valuable way to look at the conversion rate is to see what channels provide you the most donors. If you discover that some channels provide more contributors to your nonprofit, it may be best to focus more on your content and marketing on fewer channels that are more successful.
Website Visits: Creating Value-Driven Metrics
If your nonprofit has a website where people can choose to visit and donate, you need to make sure you have Google Analytics are some other measuring tool to see what’s happening on your website.
Funders who are evaluating your nonprofit may look at website visits and see how many people you are attracting to your nonprofit. They will want to see how many clicks you are generating and how many pageviews there are.
These metrics are important because you want to see if people are engaged with your mission and what you are trying to do in your nonprofit. The better your website is designed and the easier it is to use, the more likely people will hang around longer on your website.
You’ll also want to see if people are specifically clicking on your call to action. Also, you will want to see if they are donating to your cause. This will provide insight on if you need to change the call to action or there’s a general lack of interest in your nonprofit.
Email Marketing Metrics
The final value-driven metric you need in your nonprofit that can give you insight on how to improve any part of your nonprofit is email metrics.
If you have an email list and send emails asking people to donate to your nonprofit, you need to look at the open rate, the click-through rate, and how much you are earning per email.
You want to see if your subscribers are donating based on the emails you are sending. These metrics can give you insight into if you need to make any changes with your emails regarding a subject line or body content.
Now You Know Everything About Reporting Metrics for Nonprofits
Value-driven reporting metrics are a great way to analyze the success of your nonprofit. It can help you determine what changes need to be done. This way, you can attract more investors.
While these metrics can be overwhelming, learning can help you increase funding. You will be able to optimize ways to ensure the success of your nonprofit.
If you want help with your nonprofit, you can contact us here.
https://thecharitycfo.com/wp-content/uploads/2025/04/what-are-KPIs-2.jpg12742000Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2021-01-12 22:07:032025-06-18 07:55:47How to Create Value-Driving Reporting Metrics
Why is there so much confusion surrounding the term “program outcome?” That’s because nonprofit organizations are often measured by the effectiveness of the work they do.
But, donors, stakeholders, and members of your community may question the processes that not-for-profit organizations implement.
Program Outcomes: Measuring The Effectiveness of the Work You Do Featured in A Modern Nonprofit Podcast
In this episode of A Modern Nonprofit Podcast, Tosha Anderson of The Charity CFO invites Sarah Buek of The IllumiLab to discuss the benefits of measuring success and how mission-minded organizations can foster positive environments. The link to the latest episode is below:
Many nonprofits are afraid to define and measure outcomes because the truth may reveal something a board member or nonprofit leader is afraid to know. While the work your nonprofit may do is hard to define, Sarah suggests many tips and tricks to help your organization find a method to measure your processes.
Some of the tips discussed on this podcast include:
Defining success and understanding failure
How nonprofits can take risk
Knowing how failure can be beneficial
Understanding your not-for-profit’s data
Balancing pressure from donors and from society at large
And more!
Communicating your nonprofit’s value and telling your story is so important in the world we live in. That’s why you must understand how to report and measure your organization’s processes. There is a lot of data at your fingertips, now it is time to learn how to gather, measure, and utilize it to help your non profit maximize its mission. Measuring the effectiveness of your organization is simple if you utilize program outcomes.
You don’t need technical expertise. In fact, you are already probably measuring a lot of the outcome measurement points you might think you are seeking. That’s why you need to listen to this episode and subscribe to future episodes of A Modern Nonprofit Podcast.
To learn more about Sarah’s work in the nonprofit sector and how her organization helps nonprofits increase effectiveness and efficiency, check out this website.
Do you realize one of the ways you can improve your nonprofit accounting is by hiring an expert nonprofit accountant and bookkeeper? Read through the services offered by The Charity CFO and request a FREE CONSULTATION. We can help you define nonprofit bookkeeping success and save you money.
And, did you enjoy this podcast? Keep the conversation moving by joiningA Modern Nonprofit Facebook Group today. Converse with nonprofit leaders and enthusiasts, and get access to exclusive information from throughout the industry.
https://thecharitycfo.com/wp-content/uploads/2025/04/A-Modern-Nonprofit-Logo_01-2.png818816Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2021-01-11 14:31:332025-06-18 07:55:47Program Outcomes: Measuring The Effectiveness of the Work You Do
Team work makes the dream work. And if your dream is to find an expert accountant to help you handle your nonprofit accounting and bookkeeping, then this exciting announcement is for you.
The Charity CFO, a boutique accounting firm that provides specialized nonprofit accounting and bookkeeping services, is pleased to announce the promotion of Tim Hudson to the position of Partner with the firm.
Tim currently serves as the organization’s chief operating officer and focuses on the promotion of innovation and transparency in the process as well as presentation of financial matters to all stakeholders. Tim is especially active and provides oversight to the service delivery and accounting functions of The Charity CFO.
Tim Hudson is now an active partner of The Charity CFO.
“We are delighted to have Tim become a Partner with the firm. Tim has shown himself to be an exceptional certified public accountant and The Charity CFO would not be where it is today without him. He will continue to play an important role in the overall growth of the company.” said Tosha Anderson, the firm’s Founder, Chief Executive Officer, and Managing Partner.
Tim has been part of The Charity CFO since 2018. Prior to joining the firm, Tim served various roles at Boeing Company, Ernst & Young, and the Principal Financial Group.
He also holds a Master of Accountancy and Bachelor of Science in Accounting with Summa Cum Laude honors, both from Truman State University. Tim lives in St. Louis, MO, with his wife, Sarah.
About The Charity CFO
The Charity CFO was founded in 2014 to offer accounting and thought leadership skills to nonprofit organizations. After realizing the need for specialized accounting services with limited financial resources and increasing pressure to keep costs low, The Charity CFO dedicated itself to working with nonprofits to educate stakeholders and implement best practices in operations as well as accounting.
Working with small to mid-sized nonprofits, ranging from start-up organizations to organizations fundraising more than $6 million per year, The Charity CFO operates to support causes that improve our communities. Walking side by side with nonprofits across the United States, the organization’s focus remains largely the most underserved segments of this niche including social services, arts, and education-based missions.
To learn more about The Charity CFO, visit https://thecharitycfo.com. To request a free consultation with Tim Hudson or Tosha Anderson, complete this brief form.
https://thecharitycfo.com/wp-content/uploads/2025/04/1599083489350.jpg400400Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2021-01-06 17:06:232025-06-18 07:55:47Tim Hudson Named Partner of Expert Nonprofit Bookkeeping Firm
Are you considering hiring a fundraising professional?
In fact, one of the most commonly searched questions within the nonprofit sector is: “What is the role of a chief development officer?”
The answer is simple: a chief development officer oversees the strategic development and fundraising success of an organization. Additionally, this position plays an important role within a not-for-profit organization. But, you may be wondering: is it time for my nonprofit to hire a chief development officer or a fundraising professional?
Thus, hiring a chief development officer might seem intimidating. You don’t know whether your nonprofit needs one, but you are looking for opportunities to increase fundraising and donor engagement. But, that is why you need to listen to the latest episode of A Modern Nonprofit Podcast.
How nonprofits can use social media, marketing and organizational development
Thinking strategically as a nonprofit
Connecting with donors
Tips within the development hiring process
Differences in nonprofit consulting services
And more!
It’s a great episode. If you want to learn more about having a presence, connecting with donors and making the most of your nonprofit organization, you must listen and subscribe.
So, if want to learn more about Linda, or pick her brain, check out her website here. She offers mentoring and shares soft skills to help you make the most of your nonprofit. Additionally, if you want to partner with an expert accountant for charities, or if you are wondering if your budget has the bandwidth to take on another key leadership position, our team of skilled, certified public accountants is at your service. Let’s connect to help maximize your mission. Request a meeting with us here.
https://thecharitycfo.com/wp-content/uploads/2025/04/Screen-Shot-2020-12-17-at-12.52.18-PM.png1208916Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2021-01-04 02:21:382025-06-18 07:55:47What to Look for when Hiring a Fundraising Professional: A Modern Nonprofit Podcast
Is it time to create a business plan for your nonprofit?
If so, you need to consider what your service is. You also need to consider what your goal is for your business.
When it comes to creating a nonprofit, you still need a business plan. You need something that is going to guide your nonprofit. You need something that is going to tell you what your goals are, what marketing strategies you need, who your target audience is, how to file taxes, and more.
A business plan for a nonprofit is absolutely essential because it will tell you how to start and succeed in your organization. It means you have a plan to help people.
Creating a business plan for your nonprofit is easy if you follow these steps!
However, in order to be a successful nonprofit, you need to know everything that goes into a business plan.
Here’s a guide on the specifics on how to create a business plan for a nonprofit.
Creating a Business Plan, but Research First
The first part of starting any business is doing your research. Part of your research is figuring out what kind of nonprofit you are going to be.
You’ll need to create a mission statement and figure out your nonprofit is going to be unique from others.
Along with your research, you should fill out nonprofit tax forms. You need to figure out how to file for tax-exempt status since you are operating as a nonprofit.
Another part of your research is seeing if you need limited liability protection. If you are a director or operator for a nonprofit, you don’t want to be liable for any debt accumulated by your nonprofit organization.
Your Executive Summary
Another part of a business plan is the executive summary. This is exactly what it sounds like, a summary of your entire business plan.
It’s what your nonprofit will be made up of. Your executive summary should include a mission statement, what your goals are, what your past history is, and what makes your nonprofit different from others.
It’s a full overview of everything you plan to do in your nonprofit.
What Your Program Is About
A business plan can also share what your beliefs are, specifically what your mission statement is.
It’s what makes you distinguished in your nonprofit. You are figuring out what you are working towards as an organization, what you are trying to help out in.
When you figure out what your purpose is as a nonprofit organization, it can help you clarify it in your business strategy. Your business plan discusses the ways you will promote and grow your nonprofit.
It should be a detailed plan on how you plan to help those in need, the community, or whatever your program is going to be doing.
Your Marketing Strategy
Another part of your business plan is your marketing strategy. This is how you plan to reach your target market and promote your nonprofit so you can find donors.
Your marketing strategy should be a detailed plan on how you plan to find and ask donors for funding.
When you create a marketing strategy that you have in your business plan, you need to make sure it’s very concise. For example, you want to make sure you know everything about your donors.
You want to know how you are going to target them on social media and why your posts should be relevant to them. You should also consider having a detailed email marketing strategy. When you do send out emails, you want to make sure that it resonates with your target market.
Finally, you need to consider if your website is up to date and is producing clicks and conversions. These are all elements you need to have in your business plan.
Financial Plan
Another critical part of a business plan for nonprofits is a financial plan. You want to makes sure that you know how much funding you need to make a profit.
You also need to know how much funding is required to get your nonprofit off the ground. This is where you may need to hire an accountant or someone who works with nonprofits on a financial plan.
A financial plan is important because it’s what makes or breaks your nonprofit. If you don’t receive enough funding, you don’t have enough to create fundraisers or events. You need a financial plan that is detailed and going to guide you when you figure out how much to spend on marketing, your employees, and creating events.
Your Organization Team
The final part of your business plan is your organization team. You want your plan to include who you are going to hire to help you with your nonprofit.
You may need employees for events, a marketing coordinator, an accountant, and other staff to help make your nonprofit successful.
You want to make sure you know who you are going to hire because it helps you stay on budget. You also know what roles are needed that are crucial to any nonprofit and the many functions there are in a nonprofit.
Now You Know Everything About Creating a Business Plan for a Nonprofit
Creating a business plan for a nonprofit is a lot of work, but it’s ultimately worth it. If you don’t create a plan and just want to wing it, there’s a much higher risk of failure.
With this guide, you now have a better idea of what it takes to create a business plan. You have an idea of what you need to get your nonprofit off the ground and give it the highest chance of success.
If you need help with your nonprofit business strategy, you can contact us here.
https://thecharitycfo.com/wp-content/uploads/2025/04/360_F_60769071_oj2LpPbWlJw7wiF2vnNANKQbp8YXUVR8.jpg360540Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2020-12-22 18:02:022025-06-18 07:55:48How to Create a Business Plan For Nonprofits
Do I need to hire a CPA firm for my nonprofit? Why can’t my finance person just take care of and publish my not-for-profit finance statements? Preparing for a not-for-profit audit is not something you should fear.
Plus, these are complex questions that only an expert accountant for charities can answer. There are a lot of standards to follow in finance! Unfortunately, these standards do not get any easier when you are asking if your nonprofit should seek an audit.
Preparing for a Not-For-Profit Audit
In fact, this is why Jeanne Dee, a partner at Anders CPAs + Advisors, was this week’s speaker on Episode 3 of A Modern Nonprofit Podcast. Tosha Anderson’s latest guest dove into the specifics of what a certified public accountant does. Additionally, Jeanne discusses the differences between a review versus an audit. LISTEN TO EP. 3: PREPARING FOR A NOT-FOR-PROFIT AUDIT WITH JEANNE DEE HERE.
Sometimes, different states have different expectations when it comes to the audit of a nonprofit. Nonprofit finances has a lot of standards that you must know! Fortunately, Jeanne highlights the types of expenses, fundings, and risk assessment process for not-for-profits. Plus, Jeanne explains the difference between procedures and policies. This distinction is important for having a good business mindset. Also, good documenting, risk assessment, and succession plans are points that auditors will want to consider.
So, why do nonprofits need to have an audit? Sometimes, an audit is required. Other times, an audit can be a valuable tool to understand the qualitative aspects of an organization. An audit will help you dig deeper! You can become a stronger charity because of it. This consideration is discussed later in Episode 3. Further, the two leaders discuss common mistakes and nonprofit fundraising, too. It’s a great discussion you don’t want to miss!
Prepare for Your Charity’s Audit
Plus, there are many benefits to having an audit. So, if you are looking for a nonprofit certified public accountant, The Charity CFO’s team of expert accountants are ready to help you work through your books. Schedule a free strategy session with us today if your auditors have started asking for spreadsheets. Or, if you are ready to take control of your nonprofit bookkeeping, we are here to help.
Lastly, if you would like to learn more about internal and external accounts with respect to the different industries, check out Jeanne Dee’s information.
https://thecharitycfo.com/wp-content/uploads/2025/04/it-audit.png426600Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2020-12-17 06:34:222025-06-18 07:55:48Preparing for a Not-for-Profit Audit: Episode 3 of A Modern Nonprofit Podcast
We have created a complete guide to nonprofit startup funding. The guide is for both those looking for seed money to start a nonprofit and existing organizations that need additional funding. The topic is overwhelming to many, but considering the best nonprofit startup funding strategies is important.
Your dream can become a reality.
Funding is a key step for any charity, but this does not happen overnight. This blog will help you learn how to raise funds for your nonprofit so you can help your organization grow.
4 Types of Funding
We’ve covered four broad types of initial funding (or for existing nonprofits)
1. Start With Your Community for Nonprofit Startup Funding
What do nonprofits do? Nonprofits serve their communities. If you are looking for funding options, start in your community. Work colleagues, friends, and neighbors might see the potential benefits your startup could bring. Don’t be afraid to post calls for help on your social media, too!
Businesses or Community Leaders
Established businesses have cash to spare if they believe your idea can bring something positive to society and be profitable. Also, community leaders tend to be well-connected. They could assist you in reaching out to other people who will likely be interested.
You can present your startup to these leaders and ask them to become board members. This way, they can represent more active stakeholders in your organization. This action will also increase your access to individual donations. Residents are likely to trust these leaders, so they might donate more.
Other Organizations
You can also contact other organizations who provide similar services, or who would be interested in the benefit your startup will bring. For example, churches are likely to find interest in funding food relief centers or homeless shelters. Food providers might also potentially willing to donate some of their own stock to supply your nonprofit. It never hurts to ask.
Friends and Family
You may find it awkward to approach your loved ones for money. But, reaching out to them will give you a good starting ground. They are more likely to understand how passionate you are about the organization. They might be willing to share a stake in the success of your creation. Even if they don’t, they will be more open to sharing your initiative with their circle of friends, thus expanding your reach.
2. Access Grants for Nonprofit Startup Funding
As a nonprofit, you cannot finance your startup in a traditional way. You don’t get to sell items and use the additional money to uphold your organization, so accessing nonprofit grants is a great way for your startup to flourish. However, nonprofit startup grants are a possible option.
What exactly are nonprofit grants, and what do they do?
Nonprofit startup funding is important for your charity.
Well, when it comes to grants, the earlier you receive them, the better. Instead of waiting until you’ve officially started your organization to begin applying, make sure you have a plan. Start reaching out before your organization becomes fully operational because this will prevent future instability. It will also enable the eventual success of your nonprofit.
Here are two prominent types of grants:
Government Grants
There are many government grants out there. This fact will benefit you because there’s no end to the applications you can send out to finance your startup. That being said, make sure to go through the different grants and see which ones will suit your organization the most. To have a better understanding of available grants, you can look through grants.gov.
There are differences between federal grants and state grants. So, make sure to research the ones that are applicable in your area. Keep in mind that there are requirements to meet and contracts to negotiate. You should expect some initial hurdles!
Foundation Grants
Private foundations also provide nonprofit startup grant funds. It may be difficult to know where to begin, but focus on your state and start researching the available private grants in the area.
You may also need to approach the foundation and give them details about what you plan to do with your nonprofit. This will include your projected budget and the specifics of your business plan. If all seems to be suitable, they’ll happily finance your organization.
Note: Business grants are a possible fundraising strategy. Many for-profit businesses create corporate programs, grant options, or scholarships, available to nonprofit organizations. A different type of corporate funding, if you will.
3. Individual Donations for Nonprofit Startup Funding
Did you know that several nonprofits exist by relying on individual contributions from the public? For example, individual donations are the major driving force for the World Wildlife Fund.
To access public donations, set up fundraisers or auctions. Don’t be afraid to get creative. That’s what will draw people in. Fundraising is also a great way to tell people what your nonprofit is all about. This could improve the chances of more donations or public support. Events like bake sales to full-on carnivals, in a post-COVID world, would be useful.
4. Offering Memberships
Providing membership options is a suitable method to earn a fixed amount regularly. People who sign up will contribute to your nonprofit on a recurring basis. You won’t have to worry about finances drying up.
Offering memberships do not apply to all forms of startups. If you have an idea about what to provide to your members- for example, exclusive access to events or information — then this may be a viable funding option.
Tips for Finding Funding Sources
There are several ways to show your organization is ready for funds, improving your chances to bring in more (and do more for your cause).
Compile relevant programs: Doing the research work of gathering all relevant programs (nonprofit grant programs, for example) helps determine the possibilities.
Clearly convey your nonprofit projects: Whether it’s through memberships, individual donations, grants, or other funding methods those giving will want to know about your track record and how the fund will be used.
Show transparency: Keeping accurate track of how dollars and donations are utilized gives people a sense of trust. Accurate financial record-keeping also mitigates issues with governance. Working with a qualified team, experienced in nonprofits, helps immensely.
Nonprofit Startup Funding Can Be Easy
It may seem scary at first. But, you have many options to access nonprofit startup funding. From grants to memberships, you will benefit from researching. You will also benefit if you try out as many options as possible.
Why should you believe in your dreams? If you are compelled to start a nonprofit, use this as your selling point. Helping your community is a great mission to guide your organization. There will always be others who see the potential in your charitable acts.
For more nonprofit help and outsourced bookkeeping assistance, check out our services. This is also a very popular topic in a Modern Nonprofit Facebook Group, which you can join TODAY.
A Modern Nonprofit Podcast is back for Episode 2. Tosha Anderson and Ben Golden of Golden Tax Relief discuss nonprofit taxes and the IRS!
But before we dive in, if you were lucky enough to donate to a charity this year, The Charity CFO thanks you. As expert accountants for nonprofits, our team knows that contributions of any kind are important. There is a lot of money involved in the nonprofit world, especially on the business side!
A Modern Nonprofit Podcast Ep. 2 covers nonprofit taxes and dealing with the IRS.
Nonprofit Taxes and the IRS Key Points
Aside from payroll, the leaders agree that compliance is the key. When considering nonprofit taxes, Tosha and Ben discuss the responsibilities of nonprofit board leadership. They also talk about why you must have plans for payroll, reimbursements, and compensation purposes.
Administrative work is important for nonprofits, but if you are wondering if a nonprofit gets taxed, then listen in as Ben talks about how nonprofits can save money with taxes.
If you haven’t already, listen to Episode 1 of A Modern Nonprofit Podcast here. Tosha talks with Eileen McGhee of Veer Up to talk about how to reduce racism, be a diverse organization and promote a positive nonprofit culture.
Additional Links
Questions about the IRS and your nonprofit? The conversation continues at A Modern Nonprofit Facebook Group. Here, professionals collaborate to talk about industry trends and issues. Don’t miss out.
Additionally, if you are seeking help with wage garnishes and delinquent tax returns, check out Ben Golden at Golden Tax Relief.
Lastly, forget to Subscribe to A Modern Nonprofit Podcast for future episodes, and make sure to share/tag us on your Twitter, Facebook, and additional social media feeds!
https://thecharitycfo.com/wp-content/uploads/2025/04/istockphoto-1178314435-612x612-1.jpg408612Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2020-12-11 01:28:582025-06-18 07:55:49Nonprofit Taxes & the IRS: Ep. 2 of A Modern Nonprofit Podcast
Today, you might feel there are few things you have control over. Fortunately, taking control of your nonprofit finances is not one of them.
Since the novel COVID-19 pandemic has forced the world into a remote economy, nonprofits face a time of financial transition.
91% of global nonprofit organizations suffered operational damage in the crisis. This 91% is an improvement from the 96.5% recorded in March.
Waiting for normalcy is only a long-term solution that many organizations can’t afford. However, learning how to transition into a new normal can help your organization get back on its feet.
Understanding how to manage your finances is the best path to regaining stability. Here’s how you can start taking control of your nonprofit finances sensibly and effectively.
Taking Control of Your Nonprofit Finances
It’s important to consider how money transfers through different hands within your organization.
A board of directors should oversee general operations. An added financial branch of operation can still go a long way. Delegate financial tasks to a specific individual or group of individuals. That way, you centralize the information handled in the accounting process.
Along with financial managers, you can outsource your accounting tasks. Getting professional advice is a much more efficient way to get your finances in order.
Nonprofits that manage finances internally can appoint at least 2 or 3 people to manage. They can be direct points of contact between the organization and the finances.
You can also assign different functions to those in your financial branch. One member can manage executive functions while supporting members manage secondary tasks. This structure promotes organization, accountability, and transparency within your financial branch of operation.
Multiple Streams of Funding
Adding more streams of funding to your organization is essential to financial balance. Receiving support from more than a few sources adds to the revenue to collect.
It also adds more financial security. Instead of relying on one funding source, you open up more opportunities.
Collective revenue from various sources adds up and gives you more stability. If one stream dries up, you’ll still have the flexibility to focus on others in times of need.
Relevant Streams of Funding
While you grow more streams of funding, you should also make your sources relevant to the times. Prior to the pandemic, common sources of funding for nonprofits included:
Sponsorships
Grants
Programs tuition
Fundraising Events
Donations
Subscriptions
Nonprofits that focus more on in-person fundraising should consider more reliable funding sources.
Instead, there are more reliable, contactless methods of funding. These include sponsorships, grants, donations, and subscriptions.
Sponsorships and grants often involve some research and individual outreach. The scope of their awarding processes also requires waiting periods and gaps. Still, they’re useful sources to consider for long-term operations.
Tracking Expenses and Profits for Taking Control of Your Nonprofit Finances
Multiple streams of funding ensure that money flows into the organization.
This is a two-way stream. It’s possible for cash to flow out of an organization at a high rate.
Tracking the expenses shows you funds entering and exiting the budget. Your financial branch tracks expenses and two-way cash flow. The board of directors advises the active spending goals and habits.
The board and financial managers should meet on a regular basis. Your budget and the size of your organization should determine how often you meet.
It’s also helpful to automate some of the tracking process through software. You can use tools like Quickbooks or GetApp. Tools like these will allow you to begin taking control of your nonprofit finances.
These have specialized features for nonprofit organizations. They can also help you with the distinction between nonprofit and commercial operations. Many softwares also include tax forms and documents. You can use these to help your organization with legal compliance guidelines.
Basic Budgeting
Your organization should use budgeting to inform the other areas of financial management. Here are two basic budgeting tips to follow.
Budget Structures
Each nonprofit should have monetary goals relative to their operational goals. There are three main budgeting structures every nonprofit should know:
Surplus budget
Balanced budget
Deficit budget
These structures are often used in government or commercial spending. They’re useful guidelines to help you estimate profit margins and losses.
When your fundraising efforts exceed expectations, you have a surplus budget.
A balanced budget indicates the expenses are expected to meet profits. In contrast, a deficit budget means that expenses exceed profits. So, there’ll be a margin of lost funds to recover.
Your total budget operates within these structures. As you continue to fundraise, you can determine which type of budget your organization currently operates on.
Budget Timelines
A budget should also include a realistic timeline for specific goals. Be sure to include important landmarks in the year where you need to measure performance.
You can split the fiscal and calendar years into quarters to make goals more realistic. Then expand to an annual timeline to measure more long-term growth.
Board meetings should also align with your timeline of goals. Or, you can increase their frequency to keep up with constant changes.
Taking Control of Your Nonprofit Finances: Outlining Policies
The most important step in financial management is documentation. This includes recording tangible copies of your budget, funding sources, and financial goals.
However, you should also consider implementing or updating your operational policies. This includes spending and investment policies.
Updating your policies may crossover with budgeting. Typically, a budget tends to represent your organization in numbers. A policy shows the larger investment potential.
The content in your policy may also intersect with legal guidelines. For nonprofits, these guidelines often determine eligibility for certain funding opportunities or methods.
Manage Your Nonprofit Finances Now
Financial health is an essential part of any nonprofit organization. We can show your organization how to weather the storm and become financially resilient.
With our team of experts, you can get professional accounting and bookkeeping services. We’ll tailor your financial services to the needs of your organization.
To begin taking control of your nonprofit finances today, contact us, and request a meeting.
https://thecharitycfo.com/wp-content/uploads/2025/04/loadimage.jpg627940Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2020-12-08 17:31:582025-06-18 07:55:49Taking Control of Your Nonprofit Finances
Are you looking for new ways to keep up with the hustle and bustle of your nonprofit organization? Have you noticed that the bookkeeping is starting to slip by the wayside? If so, then you need to create a nonprofit operating budget and learn how to manage it effectively.
Doing so can help ensure that you’re staying on task. you’ll find yourself with more financial peace of mind after knowing that there’s a specific purpose for every dollar you raise.
See below for an in-depth guide on how to create a nonprofit operating budget to get yourself back on track. Be sure to consider everything that’s listed.
1. Set Aside Time with Your Team to Manage your Budget.
Perhaps this is the first time that your organization will be addressing the budgetary needs that you have. Maybe it’s been so long since you kept a budget that you need to reassess where you are currently.
No matter the case, it’s important that you set aside time to hash out a new budget with your team. Find a time period where at least one person from each department can offer their input.
For example, if you have an in-house marketing coordinator, be sure to clue them in on your new budget to ensure your marketing needs are being met.
You’ll find that a great deal of this meeting will be compromised. Don’t get discouraged if it feels like you can’t get anywhere at first. It’s all about compromise. Every department will feel like their side of the operations deserves a higher portion of the budget.
If you need assistance with building your budget, then you can also decide to outsource it to a nonprofit accounting and bookkeeping service. If you need help creating a nonprofit operating budget, The Charity CFO is an expert accountant for charities.
2. Gather Data
You might be wondering to yourself “where am I supposed to come up with the numbers? How would I know how much to budget for marketing, events, fundraising, and so on?”. By looking at the previous data.
They say business is all about learning from the past; building a nonprofit operations budget is no exception.
Gather up all your bank statements from the checking account you use for your nonprofit’s finances. This might be overwhelming at first, but take a deep breath and give yourself a few weeks/months to comprise all the data (if necessary).
Decide which expenses fall under the umbrella of the different departments of your business, then add them up on a month by month basis. Did you spend more than you raised in previous months? Are you overspending in one area of your organization?
If need be, sit down with each department chair individually to assess the money you spent and the areas in which you could cut costs. This will give you a better idea of the amount you can set for that department’s monthly budget.
Nonprofits are all about the activities and events that you both attend and organize for your faithful following. It can lead to some tremendous fundraising opportunities.
However, too many nonprofits design their budget without considering those activities first and foremost. They’re then thrown out of whack when they can’t find the financial room to either attend the event or put on an activity that represents their brand in the right light.
Start by scheduling your activities as far out as possible (preferably a year out). How much money needs to be allocated to those activities? Which ones take priority?
As much as it might hurt, this is a great opportunity to cleanse your schedule of any activities that you aren’t seeing great returns from.
4. Properly Estimate Income
Planning income and expenses for a nonprofit can be challenging, but it isn’t impossible.
First, be sure to list your estimated income if different tiers of risk. This should be prioritized from “least trustworthy” to “most risky”.
For example, say you organize 4 groups for your income sources: group 1, group 2, group 3, and group 4. You might decide that people listed in group 1 are “most trustworthy”, meaning they’re most likely to donate generously and often.
Let the data guide you while you estimate this part of the budget. Put your most frequent sources of funding into group 1, the least frequent in group 4, and so on.
5. Put a Job to Every Dollar
Disclaimer: the job of your budget isn’t to primarily track the money that you spend. It’s to assign a job to every dollar that you raise for your cause.
For example, (for the sake of simple math), say that you budget to receive $1,000 in funds for this upcoming month.
You might consider putting $200 towards donations, $500 towards operations for the month, $200 towards activities and events, then have $100 leftover. This is the wrong way to do it.
You need to budget for all $1,000 in funds that you receive, down to the very last penny. If things change (which they often do), then your budget can be adjusted. Your ability to create a nonprofit operating budget also involves some critical thinking!
What You Can Do Today
Now that you have seen several effective steps that you need to take when building a nonprofit operating budget, it’s time for you to do so the right way.
Be sure to read this article to learn more about how to raise money with virtual events for your nonprofit organization.
And for more inquiries on our ability to be an expert accountant for nonprofits, be sure to reach out by requesting a meeting and we will be happy to discuss our bookkeeping services.
https://thecharitycfo.com/wp-content/uploads/2025/04/istockphoto-1090652214-612x612-1.jpg408612Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2020-12-04 21:36:442025-06-18 07:55:49Create a Nonprofit Operating Budget
Nonprofit enthusiast and Founder/CEO of The Charity CFO Tosha Anderson is proud to announce the launch of A Modern Nonprofit Podcast. Powered by The Charity CFO, this podcast will take listeners on a journey, as Tosha and her guests talk about relevant topics in the nonprofit sector.
Each episode will feature a lighthearted and informative discussion. Tosha Anderson said A Modern Nonprofit Podcast is a tool like no other for nonprofits of all shapes and sizes.
“While paving my path and finding my footing in life, I have found my true purpose of helping nonprofit organizations do the same,” said Tosha. “Through this podcast, the ability to connect and help so many individuals will only grow, which will make the nonprofit community as a whole stronger. I am looking forward to bringing on industry leaders and participating in conversations that will help my listeners evolve their nonprofits.”
In the inaugural episode, Tosha sits down with Veer Up founder Eileen McGhee to talk all things diversity and inclusion. The two experienced leaders discuss how to define words like diversity and inclusion, then conduct an in-depth conversation about how nonprofits can truly be open to all ideas and views.
This podcast is designed for nonprofit leaders and listeners alike. To truly experience A Modern Nonprofit Podcast, you must do the following:
Follow The Charity CFO on Twitter, Instagram and Facebook for the latest episode updates, nonprofit information and deals related to nonprofit bookkeeping and outsourcing for your accounting.
Curious as to how The Charity CFO could help your nonprofit in terms of financial accounting, bookkeeping or outsourcing? Check out what we have to offer you and request a meeting with us today.
https://thecharitycfo.com/wp-content/uploads/2025/04/A-Modern-Nonprofit-Logo_01.png818816Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2020-12-01 23:32:492025-06-18 07:55:50A Modern Nonprofit Podcast: Diversity and Inclusion (S1E1)
Despite the cold temperatures, themes during the winter months are warm and optimistic. For example:
Thanksgiving: A holiday focusing on gratitude and appreciating what one has.
Christmas: A time spent feeling grateful for being with and giving to others.
Giving Tuesday: wait, you might ask, what is that?
It’s completely okay if you don’t know the specifics, or haven’t heard of, Giving Tuesday!
Giving Tuesday is a “global generosity movement unleashing the power of people and organizations to transform their communities and the world,” according to its website. And everyone can get involved! If that’s by donating to a charity, volunteering for a nonprofit, or performing random acts of kindness, you can do good this year.
Giving Tuesday is very important for nonprofits because it is a time for charitable donations and significant contributions from the greater public. We at The Charity CFO are proud to work with hundreds of nonprofits every day, and you can view our scope of work on our website here.
This Giving Tuesday, give if you can to the organizations that help make our communities great. With the COVID-19 pandemic, there has been no greater need for nonprofits to continue to help those who may be struggling.
Is your nonprofit hoping to find financial balance after Giving Tuesday? Schedule a time to talk with The Charity CFO and book a FREE STRATEGY SESSION here.
https://thecharitycfo.com/wp-content/uploads/2025/04/GivingTuesday-logo.png545767Paul Cook/wp-content/uploads/2025/03/fileuploads_222926_8055634_252-8e05624973e20b5de823aebdbcfd37df_LogoLeftAligned.pngPaul Cook2020-11-30 19:00:232025-06-18 07:55:50The Importance of #GivingTuesday in 2020
We may request cookies to be set on your device. We use cookies to let us know when you visit our websites, how you interact with us, to enrich your user experience, and to customize your relationship with our website.
Click on the different category headings to find out more. You can also change some of your preferences. Note that blocking some types of cookies may impact your experience on our websites and the services we are able to offer.
Essential Website Cookies
These cookies are strictly necessary to provide you with services available through our website and to use some of its features.
Because these cookies are strictly necessary to deliver the website, refusing them will have impact how our site functions. You always can block or delete cookies by changing your browser settings and force blocking all cookies on this website. But this will always prompt you to accept/refuse cookies when revisiting our site.
We fully respect if you want to refuse cookies but to avoid asking you again and again kindly allow us to store a cookie for that. You are free to opt out any time or opt in for other cookies to get a better experience. If you refuse cookies we will remove all set cookies in our domain.
We provide you with a list of stored cookies on your computer in our domain so you can check what we stored. Due to security reasons we are not able to show or modify cookies from other domains. You can check these in your browser security settings.
Other external services
We also use different external services like Google Webfonts, Google Maps, and external Video providers. Since these providers may collect personal data like your IP address we allow you to block them here. Please be aware that this might heavily reduce the functionality and appearance of our site. Changes will take effect once you reload the page.